When something needs to be improved, take your medicine - fix it.
Constant acts of goodness are worth far more than rare acts of greatness.
Listen to customers and you will hear them. Look carefully at customers and you will see them. Do both and you will understand them.
The starting point is always now. The end is up to you.
To see like a customer, be like a customer.
Employees are the key to your success with customers. Treat them well!