A good story often increases the salability of an item without increasing its actual value.

Live and “love to be fascinated.

In a thousand words I can have the Lord's Prayer, the 23rd Psalm, the Hippocratic Oath, a sonnet by Shakespeare, the Preamble to the Constitution, Lincoln's Gettysburg Address and almost all of the Boy Scout Oath. Now exactly what picture were you planning to trade for all that?

Human beings are creators, flinging powerful images into the minds of their fellow men. And all of these images are built of tiny particles of thought.

Einstein was searching for String Theory. It not only reconciles General Relativity to Quantum Mechanics, but it reconciles Science and the Bible as well.

Turning the other cheek isn't submissive. It's defiant.

What this means is that the first week of every new series of ads will continue to yield softer results than you can expect to see in weeks two and three.