In a long distance race, everyone gets tired. The winner is the runner who figures out where to put the tired, figures out how to store it away until after the race is over. Sure, he's tired. Everyone is. That's not the point. The point is to run.
Seth GodinSuccess brings with it the fear of blowing it. With more to lose, there's more pressure not to lose it.
Seth GodinMost of the time, creative entrepreneurs lose interest long before their marketing message loses its power.
Seth Godin