Entrepreneurs must be practical experts. They needn't set out to be subject matter experts in what they do; they must set out to solve a problem or pursue some cause or purpose greater than themselves.
Simon SinekWhen we are selective about doing business only with those who believe in our WHY, trust emerges.
Simon SinekSafe is good for sidewalks and swimming pools, but life requires risk if we are to get anywhere.
Simon SinekLeadership is about pointing in the direction, articulating a vision of the world that does not yet exist. Then asking help from others to insure that vision happens.
Simon SinekDisney became hated. It became one of the evil corporations. It used to be loved. They couldn't hold onto talent; they couldn't attract talent. Some of their products did badly. The Californialand project was a $5 billion waste of money. They couldn't make it work. The magic had gone, no pun intended.
Simon Sinek