Unless you have tested the assumptions in your business model first, outside the building, your business plan is just creative writing.
Steve BlankBusiness plans are the tool existing companies use for execution. They are the wrong tool to search for a business model.
Steve BlankPeople talk about getting lucky breaks in their careers. I’m living proof that the “lucky breaks” theory is simply wrong. You get to make your own luck... The world is run by those who show up…not those who wait to be asked.
Steve BlankStartups are painful, stressful and at times demoralizing. You need to be a true believer in the vision of what you are doing. You need to passionate about it and love what you’re doing. If you don’t, there is no way you can sustain the hours, stress and disappointment. There’s no way you’re going to be able to convince investors, customers and most importantly recruit a world-class team if you not building something you think is going to change the world.
Steve Blank