People have proven over and over that they will read if they are given something they like. The problem with reading is not reading, its that almost everything out there sucks. For so long, publishing has been run by a cartel of snobby pseudo-intellectual failed writers, and the resulting output has reflected not what the market wants, but what they think people are supposed to read.
Tucker MaxOne big lesson I learned from movie [making] was I don't do creative projects that I headline unless I have all the control. I can't deal with having to live with other people's screw ups, and that's just sort of the way the movie business works. The people with the money are in charge. Until I'm in charge, I don't want to play that game.
Tucker MaxYou can't do anything yourself on TV... unless you have a LOT of money, but you can do an independent movie.
Tucker Max