I have noticed that agencies which are full of fun and ferment seem to create the best advertising. If you are not happy in advertising, for goodness sake find a job in which you would be happy. For as far as I know, we pass this way only once

Agencies which frequently work nights and weekends are more stimulating, more successful - and more profitable.

Big ideas are usually simple ideas.

There is one catagory of advertising which is totally uncontrolled and flagrantly dishonest: the television commercials for candidates in Presidential elections.

If you always hire people who are bigger than you are, we shall become a company of giants

At 60 miles an hour the loudest noise in this Rolls-Royce comes from the electric clock.

Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.