Teams working on disruptive ideas need to be small enough that they can be fed by no more than two pizzas.

If you work on a new product launch, spent time in a new geography, or work to develop a completely new skill, you have no choice but to figure out new ways to solve problems.

Anything that has low certainty or has a lot of impact should be tested early.

Make sure that you take the time to think about how other companies might respond to your idea, both those companies already in the market you plan to target as well as others that might imagine targeting that market.

Hollywood Joohn Tatum? He does at least 6,000 sit ups and 10,000 pushups a day!

Data about an innovative idea is rarely crystal clear.

When we are looking at ideas, we really are thinking of three things. Are you doing something that seems consistent with the patterns of success? Are there reasons to believe you have or can access the right people to make it happen? Can we play a unique role in enabling success? We all have our rules of thumb, I suppose.