Nobody wants to buy sour milk.

I just want to build great products.

Apple has a culture of excellence that is, I think, so unique and so special. I'm not going to witness or permit the change of it.

Eighty percent of our revenues are from products that didn’t exist 60 days ago. Is there any other company that would do that?

If you're worried about messaging, people will just move to something else. You know if you legislate against Facebook and Apple and Google and whatever else in the US, they'll just use something else. So are we really safer then? I would say no. I would say we're less safe, because now we've opened up all of the infrastructure for people to go wacko at.

Discrimination, in all its forms, is bad for business.

We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.