Beauty is my heritage and my core. But my passion is design for the spaces where we live and work.
Aerin LauderI think it's so much fun to create a space. As the world has gotten more and more hectic - with these horrible catastrophes [happening] - people are going out less, ordering in, [having guests over]. People love to be in their homes.
Aerin LauderI love Pilates, I really do, and I do it three times a week because it works well for me.
Aerin LauderSo the idea of being able to shop cross-category to buy the beach bag, the summer lip gloss, and the pillows for your pool house makes it into very focused, easy life.
Aerin LauderI love market research because you really have an idea of what your consumers are looking for.
Aerin LauderPeople always ask what I would have done if I weren't doing what I'm doing. And I say I'd [still] be in fashion or in beauty. It's such a dream come true now because I have the ability to go into home [goods] and accessories as well.
Aerin LauderI have always loved books, and as a mother, I wanted to share my passion for reading with my children.
Aerin LauderI have a lot of passion. I have a lot of pride. I think I do get that from my family. But you can be driven and be nice.
Aerin LauderI think to make your home as comfortable as possible is so important. Thereโs something really interesting about that as a trend, that whole idea of lifestyle and being happy in your surroundings.
Aerin LauderMom used to frame everything we made, and now I'm following her example. It makes children so proud to see their work on display instead of hidden away. I figure if I take my children's work seriously, maybe they will too. And it reinforces the idea that art is not something alien and esoteric. Anyone can make art.
Aerin LauderI come from an environment where the men actually say, "Is it OK if I take off my jacket?" in a meeting. Everyone wears suits; it is a very dressed-up world. Even if I wear jeans, I still wear a blazer and jewelry. I think there is something nice about coming to work and dressing nicely.
Aerin LauderI always loved beauty and accessories, and it's always something I was passionate about.
Aerin LauderAERIN is saturated with the qualities that have surrounded me my entire life, many of which came from my grandmother, Estee: passion, style, hard work, family, and, of course, all things beautiful.
Aerin LauderLuxury is anything that feels special. I mean, it can be a moment, it can be a walk on the beach, it could be a kiss from your child,or it could be a beautiful picture frame, a special fragrance. I think luxury doesn't necessarily have to mean expensive.
Aerin LauderMy mom has always been kind of my backbone. She keeps me strong. She is a mother, a friend. She is really everything to me.
Aerin LauderI've always loved the beauty world. Ever since I was a child, I looked at magazines and wore fragrances and tried out samples and sets. I worked at Clinique in the creative department for a summer during high school. And when I graduated from university, I worked at Prescriptives. My uncle [Leonard Lauder, chairman emeritus of the Estรฉe Lauder Companies] smartly had wanted me to go into a small brand - to figure out what part of the company I loved. I discovered I was passionate about the creative process, the product development, creating a concept around a fragrance or lipstick.
Aerin LauderWhen I took the job as Estรฉe Lauder's creative director, the first thing I did was go into the archives! I love taking our heritage and making it modern.
Aerin LauderWhen children are little, they really need you in one way. When they're bigger, they need you as a friend. And balancing motherhood and career makes you both a better mother and a better businesswoman.
Aerin LauderWhen I was creative director [at Estรฉe Lauder], I was always being asked about my beauty must-haves. From there I had this fun idea to create a line of what was in my makeup bag. But I also love accessories, and people associate me with home, family, and beauty. As a girl, my favorite toy was my dollhouse; if I could still play with it now, I would! I used to love a well-arranged room: the furniture, the fabric, the lighting.
Aerin LauderWhen you ask women what's the one thing they wish they had more of, they always say time.
Aerin LauderThe effect of scent is really interesting. It can create a mood and change a feeling immediately. I wanted to create a modern wardrobe of fragrances ... fragrances that can be very personal to the woman who's wearing them.
Aerin Lauder