Some people would argue the other side: that the business of business is business, and companies should only be focused on profits. But in today's world, I don't think corporations can only be focused on profits, because they are inextricably linked with the communities that they serve. I do not believe you can be a leader in your industry without being a leader in your community. It's a fundamental shift in how you think about business.
Marc BenioffThe concept that I like the most, and the one that Iโve taken most to heart, is the belief that people canโt be united or focused unless they share a common philosophy - a philosophy that gives their effort a greater meaning.
Marc BenioffAlthough I loved working on technology - I've always been a computer geek at heart - my professors encouraged me to get a real-world job working with customers.
Marc BenioffYou don't want to be the only car company. When you're the only car company and there's no competition, customers may not know what a car is, the roads may not be developed for cars, there may not be gas stations everywhere.
Marc BenioffOnce you know what you want and what is important for you to achieve, also define the values associated with it. What is important? That is something a lot of entrepreneurs pass by too quickly. For us, the things that were important were, No. 1, customer success. Nothing is more important to us than making sure every customer is successful in our service.
Marc BenioffWhen I look out from my own business career, I tried to learn from some of the best people, regardless of the industry.
Marc BenioffThe future of communicating with customers rests in engaging with them through every possible channel: phone, e-mail, chat, Web, and social networks. Customers are discussing a company's products and brand in real time. Companies need to join the conversation.
Marc BenioffLearning how to interact with customers is something that anyone starting any business must master. It's an amazing opportunity to be able to learn the ropes at an established company and then employ your expertise at your own company.
Marc BenioffMy summers at Apple had taught me that the secret to encouraging creativity and producing the best possible product was to keep people fulfilled and happy. I wanted the people who built salesforce.com to be inspired and to feel valued.
Marc BenioffJournalists immediately think of me as a resource for a quote or comment because they know that I will be available to offer fresh insight and meet their deadlines.
Marc BenioffI just cannot understand why we can't have better schools. That private schools are the only option for the kind of high-net-worth crowd, I think, is ridiculous. It should be a major initiative. It should be something we're all working on. We have to get our head out of the clouds.
Marc BenioffYou never want to be completely alone at what you do. Competition is good for everyone.
Marc BenioffMost of all, I discovered that in order to succeed with a product, you must truly get to know your customers and build something for them.
Marc Benioff