Begin to free yourself at once by doing all that is possible with the means you have, and as you proceed in this spirit the way will open for you to do more.
Robert CollierBut fear - panic - knows no reason. It brings into being overnight the things that it fears. It is the greatest torment of humanity. Fear is, in short, the devil. It causes most of the sin, disaster, disease and misery of the world. It is the ravening lion roaming the earth seeking whom it may...devour. The only refuge is in the knowledge that it has no power other than the power you give it.
Robert CollierBefore you put pen to paper, before you ring for your stenographer, decide in your own mind what effect you want to produce on your reader โ what feeling you must arouse in him.
Robert CollierEvery contrivance of man, every tool, every instrument, every utensil, every article designed for use, of each and every kind, evolved from a very simple beginnings.
Robert CollierAs fast as each opportunity presents itself, use it! No matter how tiny an opportunity it may be, use it!
Robert CollierMake every thought, every fact, that comes into your mind pay you a profit. Make it work and produce for you. Think of things not as they are but as they might be. Don't merely dream - - but create!
Robert CollierPeople blame their environment, their education, their opportunities, their luck, for their condition. They are wrong. There is one person to blame โ and only one โ THEMSELVES.
Robert CollierKnowing that you have working with you a force, which never yet has failed in anything it has undertaken, you can go ahead in the confident knowledge that it will not fail in your case, either.
Robert CollierWe have become so accustomed to hearing everyone claim that his product is the best in the world, or the cheapest, that we take all such statements with a grain of salt.
Robert CollierYou can do anything you think you can. This knowledge is literally the gift of the gods, for through it you can solve every human problem. It should make of you an incurable optimist. It is the open door.
Robert CollierStart where you are. Distant fields always look greener, but opportunity lies right where you are. Take advantage of every opportunity of service.
Robert CollierSooner or later comes a crisis in our affairs, and how we meet it determines our future happiness and success. Since the beginning of time, every form of life has been called upon to meet such crisis.
Robert CollierThere is nothing on earth that you can not have once you have mentally accepted the fact that you can have it.
Robert CollierThe great thing is the start - to see an opportunity for service, and to start doing it, even though in the beginning you serve but a single customer - and him for nothing.
Robert CollierIt is only through your conscious mind that you can reach the subconscious. Your conscious mind is the porter at the door, the watchman at the gate. It is to the conscious mind that the subconscious looks for all its impressions.
Robert CollierAny thought that is passed on to the subconscious often enough and convincingly enough is finally accepted.
Robert Collier...realize in your daily life that 'matter' is merely an aggregation of protons and electrons subject entirely to the control of Mind; that your environment, your success, your happiness, are all of your own making... All wealth depends upon a clear understanding of the fact that mind- thought - is the only creator. The great business of life is thinking. Control your thoughts and you control circumstance.
Robert CollierOne might as well try to ride two horses moving in different directions, as to try to maintain in equal force two opposing or contradictory sets of desires.
Robert CollierPlaying safe is probably the most unsafe thing in the world. You cannot stand still. You must go forward.
Robert CollierSomething must be done when you find an opposing set of desires of this kind well to the fore in your category of strong desires. You must set in operation a process of competition, from which one must emerge a victor and the other set be defeated.
Robert CollierIn every adversity there lies the seed of an equivalent advantage. In every defeat is a lesson showing you how to win the victory next time. [But you must know enough to realise this, lest you focus more on the defeat than finding the lesson you paid for with the defeat. With every defeat and mistake, you have the logical right to get excited about the future when you will understand and be able to apply the lessons and thereby turn defeat and temporary failure into victory and permanent success.]
Robert CollierOne comes to believe whatever one repeats to oneself sufficiently often, whether the statement be true or false.
Robert CollierThe headline of an advertisement accounts for 60% of the pull of that ad. In the same way, the start of a letter makes or breaks the letter, because if the start does not interest your reader, he never gets down to the rest of your letter.
Robert Collier