Before that I had largely thought of selling as just a way of making a living for myself. I had dreaded to go in to see people, for fear I was making a nuisance of myself. But now I was inspired! I resolved right then to dedicate the rest of my selling career to this principle: finding out what people want, and helping them get it.
Frank BettgerEnthusiasm: If you donโt FEEL enthusiastic, ACT enthusiastic. Soon, youโll BE enthusiastic. Double your enthusiasm and youโll probably double your income.
Frank BettgerThe whole secret of freedom from anxiety over not having enough time lies not in working more hours, but in the proper planning of the hours.
Frank BettgerSelling is the easiest job in the world if you work it hard-but the hardest job in the world if you try to work it easy.
Frank BettgerEnthusiasm is by far the highest paid quality on earth, probably because it is one of the rarest; yet it is one of the most contagious.
Frank BettgerThe most important secret of salesmanship is to find out what the other fellow wants, then help him find the best way to get it
Frank BettgerThe short-cut to popularity is to lend everyone your ears, instead of giving them your tongue
Frank Bettger