Quotes About Brand

Brand is much more than a name or a logo. Brand is everything and everything is brand

I understand what my brand is. My brand is not my information. My brand is me and what I say is secondary to who I am.

The experience would be that a customer would have total access to Burberry across any device, anywhere, and they would get exactly the same feeling of the brand, feeling of the culture, regardless of where, when, how they were accessing the brand.

Brand inside is more important than brand outside for sustained success.

We in Illumination Entertainment tend not to put ideas through a brand funnel. We've collected a group of people who share a certain taste, and that is connected to our aspirations for our brand. We pride ourselves on making character-centric movies. If I had to say what's the most important thing this company does, it's creating characters that stay with the audience long after they leave the theater.

Brand perception is a brand’s reality

A brand is a little different. Me, as Carrie the person, wanders around in sweatpants. And then, when I have to be Carrie Underwood, there is definitely a departure from your human side. It's good to make that separation from person to brand.

Brands are useful ways of short-handing practically anything - look at the way Tom Wolfe first used brand name lists to sharpen up a character and a situation. Look at the most brand-referenced novel, Bret Easton Ellis's 'Glamorama.

Redken is a brand I've been using since I was a kid, my grandmother introduced it to me, my mother used it, so obviously I was very aware of the brand, so when I heard we were going to meet and potentially do something in the future, I was very excited.

I see my position in that whole Dior construction very differently from my own brand. My own brand will stand or fall because of me. Dior won't fall if I fall. It will also still stand if I'm not there. I'm coming in there and it's like a - I don't know the English word - like a passage.

Presentation skills are key. People who work for you represent your brand. You want them to present themselves - and represent you - in a certain way.

One of the criteria by which we measure the worth of public figures is whether or not their brand of bull is in step with the current Zeitgeist.

The best translators slip into the glove of a text and then turn it inside out into another language, and the whole thing comes out looking like a brand-new glove again. I'm completely in awe of this skill, since I happen to be both bilingual and a writer, but nevertheless a lousy translator.

If you ask me to sew a button, I don't know how to do it! The idea of the whole collection and how you want to build your brand is all about working with the right people. And luck!

Elvis Costello had a brand new bag. He was a musician, but he knew all about the attitude part of it.

Cost does not equal value... and low cost parts decrease brand equity for a very long time.

Part of our brand is that we're pretty understated in what we do. If you look at other technology companies, they might preannounce things, and it will be a couple years before they really happen, and they don't happen in the way they said they would.

A brand should strive to own a word in the mind of the consumer.

There were other Anti-Christs among the Nephites, but they were more military leaders than religious innovators... they are all of one breed and brand; so nearly alike that one mind is the author of them, and that a young and underdeveloped, but piously inclined mind. The evidence I sorrowfully submit, points to Joseph Smith as their creator. It is difficult to believe that they are a product of history, that they came upon the scene separated by long periods of time, and among a race which was the ancestral race of the red man of America.

I often take a brand-new suit or hat and throw it up against the wall a few times to get that stiff, square newness out of it.

I’m excited to join Power 105.1 in New York and The Beat in Miami and expand my brand even further in the coming months.

There is a very specific, unique brand of rivalry that exists between twins. You're always wondering who the Alpha twin is.

Marketers know - no matter how deep the emotional connection or brand loyalty - when a product does not perform, rational thought overtakes emotion, and most consumers make a new choice.

A brand that stands for what all brands stand for stands for nothing much.

There are times when one certain snow condition is great for one particular brand of skis.

Ensure your employees understand what your brand stands for so they can be your first line of word-of-mouth advertising.

What would be a perfect day for me? I'd like to fly the Millennium Falcon to a small café outside of Vienna, and there's a PlayStation 3 or an XBox set up there. The family is there, and there would be brand new Star Wars Lego sets so my seven-year-old and four-year-old would be the happiest people on earth. My wife could get a massage and manicure/pedicure. Oh, and pork is being fed to us all day.

I turned around slowly, and looked up at him. He stiffened and sucked in a shallow breath. After a moment, he touched my cheek. "Such naked pain," he whispered. I turned my face into his palm and closed my eyes. His fingers threaded into my hair, cupped my head, and brushed the brand. It heated at his touch. His hand tightened at the base of my skull and squeezed, and he raised me slowly to my tiptoes. I opened my eyes and it was my turn to inhale sharply. Not human. Oh, no, not this man. "Never show it to me again." His face was cold, hard, his voice colder.

The fire you rubbed left its brand on the most vulnerable, most vicious and tender point of my body. Now I have to pay for your rasping the red rash too strongly, too soon, as charred wood has to pay for burning. When I remain without your caresses, I lose all control of my nerves, nothing exists any more than the ecstasy of friction, the abiding effect of your sting, of your delicious poison.

In designing a lifestyle brand, you have to know more than just designing clothes.

One in a while, you discover a presidential candidate who has the potential to change the political conversation, to elevate key issues in voters' minds, and disrupt and transform a tired Republican brand. Once in a lifetime, maybe, you will have an opportunity to support a transformative candidate who can do all of these things, and win.

I think every brand in the world has gone through ups and downs.

I understand what the dynamic of the brand Ed Gordon has been all these years. I'm just trying to keep that as real and as honest as I can and I don't take it lightly.

Every day when I open the mail I encounter a find with a brand-new brew of story and emotion.

The Internet is the ultimate in brand-centered buying.

As the most romantic day of the year approaches, and as a brand that is uniquely male, we wanted to find out how men really feel about Valentines Day, and how they want to celebrate it. The Johnnie Walker Blue Label Luxury Survey tells us what gifts men really want versus what gifts women think men want for Valentine's Day - and the reality is that we're not as far apart as we like to think.

Brand-name drugs have no competition, since the government grants them very long, exclusive marketing rights.

What are you for? It may be, to a degree, consoling that white brothers and sisters did not vote for [Donald] Trump, and do not participate in that brand of animus, that gas-bagging of enormous bigotry.

I have never agreed with President Bush's argument regarding the axis of evil. Unfortunately, fundamentalists in Iran have used this as an excuse to brand us as allies of Mr. Bush.

Conditioning can be not a big heavy thing. (For instance:) I've got a brand new pair of shoes, by mistake you step on it and you make them muddy and dirty, I'm conditioned to go "Hey, what are you doing?" That's my conditioning, I have a response. So, maybe we have to learn to find the pause before we react, because reaction is our conditioning.

Retirement: a brand new beginning! How wonderful!

Luxury, by definition, means something that appears to be the best of whatever it represents. It's a word that raises people's expectations, whether talking about clothing for women or locations for people to live You pay for recognition, but probably the most important thing it represents is delivery on the promise of the brand's name.

I'm just looking forward to doing these videos with AXE. Doing more directing, collaborating with them, finding ways to kind of like tap into temptation with their market and their audience and mine and find cool, creative ways to get the brand out to people. And I think they're doing a really, really good job. So we've got some cool stuff coming up.

I will go on shining, shining like brand new. I'll never look behind me, my troubles will be few.

My greatest strength is common sense. I'm really a standard brand - like Campbell's tomato soup or Baker's chocolate.

I don't see Dior as something that could become mine. I see it as a dialogue with the women who wear it. I want to stay connected to them rather than to an abstract brand.

I love teaching people how to handle their money and I've built a brand on that skill.

Even if your company’s financial condition can withstand the inefficiency of quality service, your brand likely won’t.