Quotes About Brand

I always disagreed with the separation of the name and the brand and the person To build on that name and brand is one thing. To divorce the name and the brand from the person was not an approach that I agreed with.

We do not need to import any foreign economic ideas or any foreign government. We had better stick to the American brand of government, the American brand of equality, and the American brand of wages. America had better stay American

You have to have faith that if you want people to like your brand, you have to do likeable things. There has to be some degree of trust that, if you're an enjoyable brand, people will want to spend time with you.

I've also built my own business, and obviously it's a brand that I've built and it's wholly owned by me and something that certainly my experience observing him and working with him and for him has informed how I make business decisions around my brand. But it's my company.

I don't like the word "brand." When I see people creating a brand, it feels disingenuous.

Movies are brand new. Film is less than 150 years old. It's brand new, compared to any other art form, all of which are thousands of years old.

We in Illumination Entertainment tend not to put ideas through a brand funnel. We've collected a group of people who share a certain taste, and that is connected to our aspirations for our brand. We pride ourselves on making character-centric movies. If I had to say what's the most important thing this company does, it's creating characters that stay with the audience long after they leave the theater.

Brand is really the connection between you and your customersif you have a very strong culture, then the brand will come through.

Our careers aren't paths so much as landscapes that are navigated. We're free agents, entrepreneurs, intrapreneurs -- each with our own unique brand.

Through panel moderations and talks around culture, politics and identity I gradually gained opportunities to write in my own voice and not that of the brand. I'm interested in a lot of the languages that drive our culture. I'm interested in user experience as language or how societal malaise takes root. So through essays and short stories I began exploring some of these things.

I want a hairy little Jewish Princess with a brand new nose, who knows where it goes.

I love Karl Lagerfeld. I worship him. I was brought up in Paris, and my mum used to wear a lot of Chanel. I love the brand.

In the beginning it was just about the business - now it's about the brand.

What we are trying to do at Virgin is not to have one enormous company in one sector under one banner, but to have two hundred or even three hundred separate companies. Each company can stand on its own feet and, in that way, although we've got a brand that links them, if we were to have another tragedy such as that of 11 September - which hurt the airline industry - it would not bring the whole group crashing down.

It was reported that Anna Kournikova is coming out with her own brand of deodorant. Apparently, the ads show Kournikova holding up her deodorant and saying now only her tennis game stinks.

We're still just the world's premium brand of ape.

The Law of the Generic: One of the fastest routes to failure is giving a brand a generic name.

From working with Ralph Lauren, I started to understand what it meant to build a brand. There were times when I was working there that it seemed so repetitive. At the time, I didn't understand what was happening. But when I stepped out of it, I realized what he was doing was achieving a signature look and reiterating that. That's why when you think about a polo shirt you think about Ralph - he owns that garment.

We were a commodity used by corporations to make their brand look fashionable, but then they used us to keep kids out of venues.

Perhaps the most effective way to describe the approach a brand must take is to think of themselves as social cartographers. By that I mean that brands must simultaneously inspire, engage and maintain a series of conversations taking place within certain cultural landscape specific to their business goal.

In TV, when you're doing guest roles, you're gliding into a zone where people are already very comfortable. They go in and go to work every day. You're coming in, and it's a brand-new environment, so you have to get it... and then you're gone again.

What is most important is that the brand African cinema is going beyond African cinema.

Marketers know - no matter how deep the emotional connection or brand loyalty - when a product does not perform, rational thought overtakes emotion, and most consumers make a new choice.

A brand that stands for what all brands stand for stands for nothing much.

I think Starbucks created a platform and, ultimately, a runway for many other companies to emulate. I suspect if we had not achieved what we have, there would have been many regional brands that would have succeeded. But I'm not sure there would have been a national brand of the scope of Starbucks.

If we can help an advertiser refine a message so it works for our consumers, we should be doing that, but at the same time, you never want to do it by confusing the customer about what the experience is. If we fail in that regard, we do our brand and our customers a disservice.

Every advertisement should be thought of as a contribution to the complex symbol which is the brand image.

They dislike me, the liberal media dislikes me. I was always the best at what I did, I went to the Wharton School of Finance, did well. I went out, I started in Brooklyn office with my father, I became one of the most successful real estate developers, one of the most successful business people. I created maybe the greatest brand. I then go into, in addition to that, part time, like five percent a week, I open up a television show. The Apprentice on many evenings was the number one show on all of television, a tremendous success.

Whether you hear me come out with another album or whether you hear any one of the Clan members, we're always going to involve everybody. When I look at 'Only Built 4 Cuban Linx, Part II,' I look at that as a Wu album. You feel me? Even though it was my brand and my thing that I done, I had my dudes on it.

"Smoking may cause fetal injury or premature birth." ... I found my brand. Just don't get the ones that say, "Lung Cancer."

Ensure your employees understand what your brand stands for so they can be your first line of word-of-mouth advertising.

I've done four videos for older people under my new brand, Prime Time, and the missing link was yoga. I'm aiming it for older people - people who have never worked out or who are recovering from a surgery and have to start slow. It's easy, you can't get hurt, it's very doable, and I've done it in ten-minute segments.

Ideally, what you would like to have eventually is such a unique and identifiable brand that when someone says 'Indiana State University,' they know exactly what that means. And that takes a long time coming.

The reason I'm here today, the reason I own a brand new Harley-Davidson motorcycle and the reason I have a big log cabin and I got cars and all kinds of stuff is because I'm a writer and writers own everything. So you learn how to write.

When you look at a strong brand, you see a promise.

Your culture is your brand.

She glanced across to where Tilly and her brand new husband were posing for photographs, Tilly fluttering a fan coquettishly in front of her face. 'Unfortunately I didn't realise there was a French Revolutionary theme.' 'The Marie-Antoinette thing?' said Dexter. 'Well at least we know there'll be cake.

Here, too, a brand-new day is beginning. It could be a day like all the others, or it could be a day remarkable enough in many ways to remain in the memory. In either case, for now, for most people, it is a blank sheet of paper.

I am honoured to be associated with a brand like Movado. It believes in the art of design and is known for its perfection worldwide. I have strong faith in the pursuit of perfection. I am looking forward to a long association.

Kelly Link is inimitable. Her stories are like nothing else, dark yet sparkling with her unique brand of fairy dust. This is the most marvelous kind of trouble to get in.

I would not wear any clothes that had a brand name on them, and I only read books that were canonical. I wouldn't wear makeup, and I didn't like to let boys open the door for me because I felt like it was sexist. My heart was in the right place, but I was such a tiny dictator about it. It's embarrassing to me now because I was so rigid. It's such a rigid way of looking at the world. There's something very young about that mind-set.

'What is the Unpardonable Sin' asked the lime-burner 'It is a sin that grew within my own breast', replied Ethan Brand 'The sin of an intellect that triumphed over the sense of brotherhood with man and reverence for God'.

Positioning the brand and regaining trust are all smart things for us to do and those are the litmus tests for any decisions we make.

XL is a world class brand with very successful insurance, reinsurance and life reinsurance businesses and I look forward to helping it realize its full potential.

I suspect in most companies, the public relations person is down at No. 20 in the pecking order. But here, he is fighting incredibly important battles. If a negative story starts running away with itself in the press and is not dealt with fast, it can badly damage the brand, and so we put enormous weight on our PR people.

The class focuses intensely on making people more comfortable with doing a wider range of things - such as networking, self-promotion, building their own personal brand, cleverly acquiring resources, getting known - that they may have been less comfortable with before.

Modeling can be a bit brain damaging. Starting my own brand was what I needed to do. I only model if there are such good jobs that you don't want to say no to. All that dressing up makes me say, 'What do I want to wear?' and, 'What do I want to do with Topshop?' It all kind of leads into the other things.

So yesterday you fell off the wagon? Or maybe you blew your diet? Or lost your temper and shot off your mouth? Well, that was yesterday. Today is a brand-new day with a clean slate, so forget yesterday!