Quotes About Brand

A great brand is a promise, a compact with a customer about quality, reliability, innovation, and even community. And while the concept of brand is intangible, brand equity is far from it.

In daily practice, the word brand stands as a surrogate for the word reputation. In fact, your brand acts just like a person. When you know a person's reputation, you can predict his or her behavior. You know what that person is likely to do or say-or not do or say-in any given situation. Your brand works the same way.

Tim Kaine didn't come across authentic. It wasn't good. And it was - it just really - I think, for short-term benefit, I think the Democrats tarnished the brand, which is an awfully good brand.

Every day, you always have to be cognizant of your brand. I know it can cost you [future] money, but there are a lot of things more important than money that affect your brand.

Over the last 15 years we've developed our brand into a global brand and we wanted our giving to follow suit.

Living in the now is freedom from all problems connected with time. You ought to remember that sentence, you ought to memorize it, and ought to take it out, you ought to practice it, you ought to apply it. And most of all, you ought to rejoice in it because you have just heard how not to be wretched, miserable you any more but to be a brand new, and forever brand new man or woman.

The era I love most is the Federal period, just after the Revolution and the formation of the United States. The birth of America as a nation coincided with the Romantic era and I've always been thoroughly into the Romantics and I've always been thoroughly into America, particularly at the time when it was a brand new idea, when it was something brand new in the world. It was a very exciting time in the world because of the birth of America

The more success I have with track and field the bigger my brand is. So I would say I'm more of a brand now, trying to build for the future.

The only leverage the manufacturer can apply to the retailer is his relationship with the consumer. And the main element in profit growth is going to have to lie in making his brand more valuable to the retailer, through its being more valuable to the consumer. And that means his brand must be unique, it must have no adequate direct substitutes - because it is in this, after all, that value lies.

So if the meaning of the Trump brand is being the ultimate boss who has the power because he's so rich, the way you undermine that brand is by making him look like a puppet, and by showing that while he's playing gold and admiring his properties, it's actually other people making the key decisions and he doesn't really know what's going on.

I understand and respect people who say they want to boycott the Trump brand. I also respect your right to buy his products. But what you miss is that no one in public office, Hilary or Trump should use that platform to profit themselves. In Trump's case there are serious concerns about the conflict of interest in his brand and business ownership. Do we really want a president who had products he can push while working for the American people?

When I went to do "Carson" that night, they wanted us to do two songs, but we were a brand new band. "Conga" hadn't even hit the top 10 yet. They go, "Do you think you could do something that people know, because we want you to do a second song, but not two originals, because we don't want to lose the audience, just in case."

Don't waste time trying to break a man's heart; be satisfied if you can just manage to chip it in a brand new place.

I don't go to church any more, but I think that Catholicism is rather like the brand they use on cattle: I feel so formed in that Catholic mould that I don't think I could adopt any other form of spirituality. I still get feelings of consolation about churches.

And then there was my mate who'd just been fitted with a brand new hearing aid. "It's the best in the world", he said. "What type is it?", I asked and he said "ten past twelve".

Our careers aren't paths so much as landscapes that are navigated. We're free agents, entrepreneurs, intrapreneurs -- each with our own unique brand.

It is immoral to brand children with religion. 'This is a Catholic child.' 'That is a Muslim child.' I want everyone to flinch when they hear such a phrase, just as they would if they heard, 'That is a Marxist child.'

The Virgin brand is not a product like Coca-Cola or Famous Grouse whisky. it's an attitude and a way of life to many. That attitude is about giving customers a better time and better value in a fun way that embraces life and seeks to give the customers something new.

A great brand starts with a hero product.

I want a hairy little Jewish Princess with a brand new nose, who knows where it goes.

I think sometimes you get too caught up in the business side, and you make compromises, and then the brand becomes unexciting. I think in the early stages you have to be bold. You have to define yourself. Everyone wants to understand who you are and why you're here. I think the best brands are forever surprising people.

Sorcery breaks no law of nature because there is no Natural Law, only the spontaneity of natura naturans, the tao. Sorcery violates laws which seek to chain this flow– priests, kings, hierophants, mystics, scientists & shopkeepers all brand the sorcerer enemy for threatening the power of their charade, the tensile strength of their illusory web.

A brand new Telemundo poll says that three out of four Hispanics that vote nationwide have a negative opinion of Doanald Trump. They don't like you.

Everyone's very relaxed about brand names in television.

It's not enough to be aware of the domain you're working in, you need to understand it. Noticing things and being curious about how they work is the single most common trait I see in creative people. Once you can break the components down, you can put them back together into something brand new.

I'm gonna do clothes, but stuff that kids can afford. I want to get into the high fashion world very soon, but the stuff I want to start out with is the small stuff, for the kids, that anybody can afford the Nikes, or the Jordans, Or let's say they can't afford the big brand name clothes, so I would make a lower end line but still high-quality.

The agricultural co-operative movement has been a severe ideological and political struggle from the very beginning. No cooperative can be established without going through such a struggle. Before a brand-new social system can be built on the site of the old, the site must be swept clean. Invariably, remnants of old ideas reflecting the old system remain in people's minds for a long time, and they do not easily give way. After a co-operative is established, it must go through many more struggles before it can be consolidated. Even then, the moment it relaxes its efforts it may collapse.

The best way to look at aging is to see it as an opportunity to leave what didn't work behind and step boldly into a brand new future.

The Law of the Generic: One of the fastest routes to failure is giving a brand a generic name.

I have one brand I go to, and it's Suit Supply, and it's fantastic. I was spending $3,500-$4000 on a suit, and the suit I'm wearing today was $500. And they last you forever. The shoulders are set in by hand, it's phenomenal.

When you bring in multi-brand retail items into the country, you're not just bringing the products, but you're also harming local manufacturers. You must strengthen your manufacturing sector and put it on a level playing field with the world. Any kind of items manufactured globally, like small pens, pencils, notebooks - our manufactured goods need to be on a level playing field. Then let them come. Have a competition.

Perhaps the most effective way to describe the approach a brand must take is to think of themselves as social cartographers. By that I mean that brands must simultaneously inspire, engage and maintain a series of conversations taking place within certain cultural landscape specific to their business goal.

I wouldn't want to play Miss Hannigan. I'm not a villain. She's mean to little children! I can't do that. That would disrupt my brand.

There are too many brands. You can start your own brand from your bedroom. It's a good thing and a bad thing.

Hitchcock was one of the few people in Hollywood who had a brand. Every movie he made was an Alfred Hitchcock movie, couldn't have been anyone else.

Like any big company, they've got a brand name, and they've got to keep extending it. Because the reality is, there's not a whole lot of difference between their search (engine) and anyone else's.

Marketers know - no matter how deep the emotional connection or brand loyalty - when a product does not perform, rational thought overtakes emotion, and most consumers make a new choice.

To know a person's religion we need not listen to his profession of faith but must find his brand of intolerance.

I don't want to become a brand and I certainly don't want to have a persona.

I think Starbucks created a platform and, ultimately, a runway for many other companies to emulate. I suspect if we had not achieved what we have, there would have been many regional brands that would have succeeded. But I'm not sure there would have been a national brand of the scope of Starbucks.

They dislike me, the liberal media dislikes me. I was always the best at what I did, I went to the Wharton School of Finance, did well. I went out, I started in Brooklyn office with my father, I became one of the most successful real estate developers, one of the most successful business people. I created maybe the greatest brand. I then go into, in addition to that, part time, like five percent a week, I open up a television show. The Apprentice on many evenings was the number one show on all of television, a tremendous success.

If you think of ice cream, it (Helvetica) is a cheap, nasty, supermarket brand made of water, substitutes and vegetable fats. The texture is wrong and it leaves a little bit of a funny aftertaste.

Leverage your brand. You shouldn't let two guys in a garage eat your shorts.

A company may be the de jure owner, but customers are the de facto owers of the brand.

I think this is where we're trying to get to eventually as a league too hopefully. To have an opportunity to represent and be a leader of a global brand, for me, it was a great decision.

Honestly, I think it's dumb luck that I'm able to kind of get away doing different types of films in different genres. There's always a tendency to kind of stick with what works, or stick with one particular kind of brand or movie. But so far I've been getting away with it, so I'm going to continue to do that for as long as I can.

What would be a perfect day for me? I'd like to fly the Millennium Falcon to a small café outside of Vienna, and there's a PlayStation 3 or an XBox set up there. The family is there, and there would be brand new Star Wars Lego sets so my seven-year-old and four-year-old would be the happiest people on earth. My wife could get a massage and manicure/pedicure. Oh, and pork is being fed to us all day.

As the science of economics...exploded the fallacies of every brand of utopianism, it was outlawed and stigmatized as unscientific.