Popular quotes about Brand! Wisdom and inspiration are here! | page 46
Whatever you and your team decide your new brand will stand for, deliver on that promise. That's the only way you'll ever control your brand. And beware: brands always mean something. If you don't define what the brand means, your competitors will.
Richard BransonHow does conservatism find its way into the body politic? I think most people actually live their lives that way, but they have been poisoned into not voting that way because the brand - conservatism brand, Republican brand - has been summarily destroyed over the years.
Rush LimbaughI think what I do in my acting world and what I do in my standup world is bring up a brand that I want to bring across. Once you figure out your brand and what you do, it's kind of easy at that. You end up getting your audience.
J. B. SmooveAt the end of the day, people (customers) don't necessarily buy into what you do; they buy into why you do it. People buy Apple because they love the Apple brand - what it stands for - they feel proud to be associated with that brand. What makes Google or Virgin or any of these 'superior' brands what they are is that they have a mission to change the world. Those are the kinds of companies that will endure the test of time.
Omar SamraThe experience would be that a customer would have total access to Burberry across any device, anywhere, and they would get exactly the same feeling of the brand, feeling of the culture, regardless of where, when, how they were accessing the brand.
Angela AhrendtsWe in Illumination Entertainment tend not to put ideas through a brand funnel. We've collected a group of people who share a certain taste, and that is connected to our aspirations for our brand. We pride ourselves on making character-centric movies. If I had to say what's the most important thing this company does, it's creating characters that stay with the audience long after they leave the theater.
Christopher MeledandriThe only leverage the manufacturer can apply to the retailer is his relationship with the consumer. And the main element in profit growth is going to have to lie in making his brand more valuable to the retailer, through its being more valuable to the consumer. And that means his brand must be unique, it must have no adequate direct substitutes - because it is in this, after all, that value lies.
Stephen KingIt is immoral to brand children with religion. 'This is a Catholic child.' 'That is a Muslim child.' I want everyone to flinch when they hear such a phrase, just as they would if they heard, 'That is a Marxist child.'
Richard DawkinsEvery day is a brand-new, completely crazy fantasy-adventure, where I'm either kicking ass or kicking balls. It's all part of the job. All of that is really fun for everyone. It plays like a comic book superhero.
Gabriel LunaJeb Bush has to distance himself from what they call the Bush brand. So he keeps saying, 'I am my own man.' But when Governor Chris Christie is out on the campaign trail, he's always saying, 'I'm my own man, plus another guy.'
David LettermanFinding an excuse not to buy a brand can be just as enjoyable as finding an excuse to buy one. That, too, is human nature.
David F. D'AlessandroThe thing about branding is it isn't etched in stone. A brand is a mark or an image or a perception we stamp on a product, a concept or an ideal, but it doesn't last forever. Like anything else, it needs to be nurtured and reinforced, or it will start to fade.
Daymond JohnToday I find it's extremely hard to launch one's brand, and that's also why we are helping these young talents.
Delphine ArnaultThe agricultural co-operative movement has been a severe ideological and political struggle from the very beginning. No cooperative can be established without going through such a struggle. Before a brand-new social system can be built on the site of the old, the site must be swept clean. Invariably, remnants of old ideas reflecting the old system remain in people's minds for a long time, and they do not easily give way. After a co-operative is established, it must go through many more struggles before it can be consolidated. Even then, the moment it relaxes its efforts it may collapse.
Mao ZedongThe best way to look at aging is to see it as an opportunity to leave what didn't work behind and step boldly into a brand new future.
Oprah WinfreyThe Law of the Generic: One of the fastest routes to failure is giving a brand a generic name.
Al RiesIf a brand wants to build social communities, capital and influence, it must become the chief celebrant of its community, not its celebrity. This simple shift in approach unlocks enormous transformative potential for brands.
Simon MainwaringHealth food shops can make people feel very important; it's like a brand new religion with people trying to convert you to quinoa.
Pippa EvansI have one brand I go to, and it's Suit Supply, and it's fantastic. I was spending $3,500-$4000 on a suit, and the suit I'm wearing today was $500. And they last you forever. The shoulders are set in by hand, it's phenomenal.
Tim GunnI really love working with brands that are either at the cutting-edge, or are making that first step towards making change within their brand lines.
Summer Rayne OakesI think fashion is a lot of fun. I love clothes. More than fashion or brand labels, I love design. I love the thought that people put into clothes. I love when clothes make cultural statements and I think personal style is really cool. I also freely recognize that fashion should be a hobby.
Anne HathawayPerhaps the most effective way to describe the approach a brand must take is to think of themselves as social cartographers. By that I mean that brands must simultaneously inspire, engage and maintain a series of conversations taking place within certain cultural landscape specific to their business goal.
Simon MainwaringEveryone has failed, everyone has misspoken, everyone has meant well but done the wrong thing. Your favorite restaurants, cafes and books have all gotten a one-star review along the way. No brand is perfect, no individual can pretend to be either. Perfect can't possibly be the goal, we're left with generous, important and human instead.
Seth GodinEvery advertisement is part of the long term investment in the personality of the brand.
David OgilvyMartell Cognac approached me to make a film for them that represented the spirit of John Martell and what he stood for as a person and as a visionary - the qualities that they felt were linked to the brand because of John Martell himself. The creation of the cognac had an impact on the world. That's what Martell Cognac would like to promote: people that can inspire other kids and generations. They have a saying: "It's not what you achieve, it's how you achieve it."
Andy GarciaSilicon Valley isn't usually where aspiring authors go to kick-start a literary reputation. [...] How'd he do it? By courting bloggers and influential techies like Joi Ito, Stewart Brand, and Craig Newmark demonstrating that if you can get the geek grapevine on your side, you don't need Random House.
Daniel SuarezThe reason I'm here today, the reason I own a brand new Harley-Davidson motorcycle and the reason I have a big log cabin and I got cars and all kinds of stuff is because I'm a writer and writers own everything. So you learn how to write.
Dan AykroydThe iPhone brand is in worse shape than I thought was even possible. And the implications of that are huge... The iPhone is in deep trouble.
Eric S. RaymondI'm not the worlds biggest remake guy, meaning finding titles and saying, "Hey it's got some brand awareness, let's just make a movie."
Thomas Tull'What is the Unpardonable Sin' asked the lime-burner 'It is a sin that grew within my own breast', replied Ethan Brand 'The sin of an intellect that triumphed over the sense of brotherhood with man and reverence for God'.
Nathaniel HawthorneThen you have these people in the movie theaters that talk the whole time during the movie. You ever go with somebody like that to a movie but you don't realize until you get there that you're with somebody like that? Brand new movie. First day it's open. You're there together and the entire time they're sitting there: Where's she going? Why'd he do that? Is he mad at her? I don't know, let's watch and find out together shall we? You know who you are. You're denying it right now: I do not do that. Why is she saying that?. What's she gonna say next?
Ellen DeGeneresI'm also interested in pets with alopecia. And design. I'm surprised I haven't gone through with a homeware brand. The bedding, the comforters, the candles, the this and that. I would like to design everything.
Lisa VanderpumpI understand what the dynamic of the brand Ed Gordon has been all these years. I'm just trying to keep that as real and as honest as I can and I don't take it lightly.
Ed GordonEvery day when I open the mail I encounter a find with a brand-new brew of story and emotion.
Davy RothbartMarriage is based on the theory that when a man discovers a brand of beer exactly to his taste, he should at once throw up his job and go to work inthe brewery.
George Jean NathanI'm thankful for my time with Nintendo and proud of our team's accomplishments in growing the Nintendo audience. I look forward to watching the continued growth of the Nintendo brand in the years ahead.
Cammie DunawayWhen she faced the noise, she found the mayorโs wife in a brand-new bathrobe and slippers. On the breast pocket of the robe sat an embroidered swastika. Propaganda even reached the bathroom.
Markus ZusakBut love is always new. Regardless of whether we love once, twice, or a dozen times in our life, we always face a brand-new situation.
Paulo CoelhoWhen your alarm goes off and you jump out of bed, what is the nature of the mind in that moment? Are you already like, "oh my God," your calendar pops into your mind and you're driven already, or can you take a moment and just lie in bed and just feel your body breathing. And remember, "oh yeah, brand new day and I'm still alive." So, I get out of bed with awareness, brush my teeth with awareness. When you're in the shower next time check and see if you're in the shower.
Jon Kabat-Zinn