Popular quotes about Advertising! Wisdom and inspiration are here! | page 36
Advertising holding companies used to boast about their share of the advertising market. Now they are proud of how much of their business is not in advertising.
Maurice SaatchiAdvertising is a conscienceless industry, populated by cowards and idiots, that warps and drains everyone. It eggs on the worst in all of us. If I could eliminate either advertising or nuclear weapons, I would choose advertising.
George MeyerWhat is the difference between unethical and ethical advertising? Unethical advertising uses falsehoods to deceive the public; ethical advertising uses truth to deceive the public.
Vilhjalmur StefanssonAdvertising works most effectively when it's in line with what people are already trying to do. And people are trying to communicate in a certain way on Facebook - they share information with their friends, they learn about what their friends are doing - so there's really a whole new opportunity for a new type of advertising model within that.
Mark ZuckerbergDon's Mancini father was an advertising executive and I think Don really grew up and all of that stayed in his head. Some of the really great slogans we came up with, over the years, the big advertising buzz-words that we had, Don created those. It's just kind of fun just thinking about what we both love about pop culture and applying it to Chucky film and any others.
David KirschnerWe live in a world ruled by fictions of every kind - mass merchandising, advertising, politics conducted as a branch of advertising, the instant translation of science and technology into popular imagery, the increasing blurring and intermingling of identities within the realm of consumer goods, the preempting of any free or original imaginative response to experience by the television screen. We live inside an enormous novel.
J. G. BallardTrump doesn't need to spend a dime to get his message out. Trump doesn't have to run an ad. Trump doesn't have to run a series. He doesn't have to pay people to show up. He doesn't have to buy TV advertising, because he gets more coverage than the combined advertising the rest of the Republicans could buy. And aside from the overwhelming, significant upset that is, the very fact of all that ticks them off. Donald Trump has direct access to his supporters. And you know who gives it to him? The media.
Rush LimbaughPolitical advertising ought to be stopped. It's the only really dishonest kind of advertising that's left. It's totally dishonest.
David OgilvyThe smartest advertising is the advertising that communicates the best and respects the consumer's intelligence.
Lee ClowFor every $1 advertisers spend advertising something healthful like apples, they spend $500 advertising junk food.
Raj PatelObserving and understanding the social media phenomenon is one thing-leveraging this trend for advertising purposes is quite another. While most companies recognize the value of social media advertising opportunities, not many have figured out how to execute these kinds of campaigns and the unique risks they entail because of the potential that a viral marketing effort can backfire and actually harm a brand.
Stephen Jin-Woo KimAdvertising prods people into wanting more and better things. Of course advertising makes people dissatisfied with what they have - makes them raise their sights. Mighty good thing it does. Nothing could be worse for the United States than 200,000,000 satisfied Americans.
Bernice Fitz-GibbonThe program is only the excuse to get you to watch the advertising. Without the ads there would be no programs. Advertising is the true content of television and if it does not remain so, then advertisers will cease to support the medium, and television will cease to exist as the popular entertainment it presently is.
Jerry ManderOf course, there is some truth in advertising. There's yeast in bread, but you can't make bread with yeast alone. Truth in advertising is like leaven, which a woman hid in three measures of meal. It provides a suitable quantity of gas, with which to blow out a mass of crude misrepresentation into a form that the public can swallow.
Dorothy L. SayersIllustrators are usually illustrating something big or commercial if not outright advertising. It's a form of prostitution, but that's cool because we don't have any moral hang-up about it.
Eric DrookerBy the time I started high school, I knew I wanted to be a writer. After graduating from Smith College in Massachusetts, I moved to New York City and worked for the advertising agency J. Walter Thompson.
Cynthia VoigtYou can do a lot with a commercial break - you can change days, you can suggest the passage of time. So sometimes that's a great thing artistically, to know that's going to be there. Obviously you'd always prefer that people see it straight through, and you don't want them to be taken out of it by advertising, but that's the reality of what's paying the bills here.
Matthew WeinerIn the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials.
Phil DusenberryYou can buy attention (advertising). You can beg for attention from the media (PR). You can bug people one at a time to get attention (sales). Or you can earn attention by creating something interesting and valuable and then publishing it online for free.
David Meerman ScottIn F-111, I question the collusion between the Vietnam War, income taxes, consumerism, and advertising.
James RosenI do not regard advertising as entertainment or an art form, but as a medium of information.
David OgilvyMost companies, 97 percent or more, put all their focus on clever advertising and clever taglines to get people to buy average or mediocre products. You need to back off and offer a really good product or service.
Brian TracyIn the ever accelerating world of the Internet, e-campaigning has gone from a novelty to a necessity in less than a year. With increasing sophistication and urgency, campaigns are using the Web as a bulletin board, advertising medium and organizing tool.
Howard FinemanIn Europe, a product must be good, or it will not sell in competition with other products; with you, it is enough to say that it is good, often enough and sufficiently loudly. The keenest competition is not in the making of things but in the advertising of them!
Ann BridgeWe grew up founding our dreams on the infinite promise of American advertising. I still believe that one can learn to play the piano by mail and that mud will give you a perfect complexion.
Zelda FitzgeraldI went through six years of battles on health care because I didn't have $100 million worth of advertising saying how it would never work.
Barack ObamaAdvertising is tax deductible, so we all pay for the privilege of being manipulated and controlled.
Noam ChomskyIN THE WORLD OF advertising, every copywriter knows the power of two magic words: "Free!" and "New!" We see them in the supermarket, in the newspaper, on billboards. And consumers respond. In the church today, we are falling prey to the appeal of "New!" The old truths of the gospel don't seem spectacular enough. We're restless for the latest, greatest, newest teaching or technique. We pastors in particular seem to search for a shortcut or some dynamic new strategy that will fire up our churches.
Jim CymbalaIt is not unprofessional to give free legal advice, but advertising that the first visit will be free is a bit like a fox telling chickens he will not bite them until they cross the threshold of the hen house.
Warren E. BurgerWhen people hear about legal restrictions on marketing and advertising, often the response is: Aren't you just being a food nanny? Isn't that government playing too much of a role in our lives? When people have that response, they're forgetting the extent to which what kids are eating and drinking is having as much of an impact on their lives as, say, if they were starting to smoke cigarettes as teenagers. Diet-related illnesses are causing nearly as many deaths as tobacco-related illnesses.
Anna LappePoetry is a street fighter. It has sharp elbows. It can look after itself. Poetry can't be used for manipulation; it's why you never see good poetry in advertising.
David WhyteInstant communication is not communication at all but merely a frantic, trivial, nerve-wracking bombardment of cliches, threats, fads, fashions, gibberish and advertising.
Edward AbbeyOne can often trace the sources of a brand personality - here it is the advertising, there the pack, somewhere else some physical element of the product. Of course, the personality is clearest and strongest when all the elements are consistent.
Stephen KingAnd then afterwards I worked in advertising for a year which taught me about writing even when you don't want to (laughter) because there's never a moment that you want to write about an Erickson cell phone but you have to. And that's really important you know obviously for the...like if you really want to write, you have to write every day no matter how you feel or you know. And then, yeah, and then I ended up working in TV and then from TV into movies and then directing, so.
Nicholas StollerExtension work is not exhortation. Nor is it exploitation of the people, or advertising of an institution, or publicity work for securing students. It is a plain, earnest, and continuous effort to meet the needs of the people on their own farms and in the localities.
Liberty Hyde BaileyIt used to be that a fellow went on the police force when everything else failed, but today he goes in the advertising game.
Kin HubbardI wrote for magazines. I wrote adventure stuff, I wrote for the 'National Enquirer,' I wrote advertising copy for cemeteries.
Walter Dean MyersThe truth is that our way of celebrating the Christmas season does spring from myriad cultures and sources, from St. Nicholas to Coca-Cola advertising campaigns.
Richard RoeperI would like people to be more aware of the fact that ultimately we are paying for things, and it's not just as privacy advocates point out that we're paying with our time and our data. We're also paying with money, because the hundreds of billions of dollars spent on advertising is just factored into the cost of the goods that we buy. It's all coming out of our pocket, just in a really roundabout way.
Astra TaylorA tremendous amount of the entrepreneurial initiative, if you want to call it that, comes from the dynamic state sector on which most of the economy relies to socialize costs and risks and privatize eventual profit. And that's achieved by, if you like, advertising.
Noam ChomskyIn other words, if you - the cost of promoting movies, the advertising and promotion of a movie, the budget is almost as large as the cost of the movie.
Richard AttenboroughAs a profession advertising is young; as a force it is as old as the world. The first four words ever uttered, Let there be light, constitute its charter. All nature is vibrant with its impulse.
Bruce BartonThe engine of ancient society was religion but the engine of contemporary society, as I see it, is advertising.
Kit WilliamsIn the short walk between his aeroplane and reaching the outside world at Heathrow, Michael Bywater encountered no fewer than 93 separate notices telling him off for things he hadn't done or which hadn't even occurred to him to do. Being bossed and patronised are two sensations that most sophisticated adults would sooner do without and yet we are bossed and patronised, by the media, by politicians, by business, by advertising agencies and the public services, more now than at any other time in our history. Why should this be?
Alexander Waugh