Popular quotes about Brand! Wisdom and inspiration are here! | page 22
Don't wait till you are big before you begin building your brand. Build a brand from scratch alongside your business.
Richard BransonDeutsche Telekom was a brand that people still loved, the nerds loved it, and it was still there, it was still visible. The advertiser was OK. But it was a mess. It was in my mind, though, intuitively obvious what to do. I had some advisers and friends, and we looked at it and said all you have to do is get the iPhone, buy some spectrum, consolidate the industry, reinvigorate the brand, and take this company public.
John J. LegereA brand is a little different. Me, as Carrie the person, wanders around in sweatpants. And then, when I have to be Carrie Underwood, there is definitely a departure from your human side. It's good to make that separation from person to brand.
Carrie UnderwoodI'm pretty brand-less. If I wear a brand, then you can't tell. I'm not about the logos.
Theophilus LondonThere are so many wonderful classic roles, but I also would be really interested in developing something brand new. I think my heart would probably be in developing something brand new; I think that sounds really exciting.
Sara BareillesSo if the meaning of the Trump brand is being the ultimate boss who has the power because he's so rich, the way you undermine that brand is by making him look like a puppet, and by showing that while he's playing gold and admiring his properties, it's actually other people making the key decisions and he doesn't really know what's going on.
Naomi KleinI see my position in that whole Dior construction very differently from my own brand. My own brand will stand or fall because of me. Dior won't fall if I fall. It will also still stand if I'm not there. I'm coming in there and it's like a - I don't know the English word - like a passage.
Raf SimonsI've always been a 'your parents have got to come up to the school' type of person. Even now, when I do something wrong - if I say something inappropriate on a live tv show, for example - I half expect to have to deliver a note to Barbara Brand: 'Please come up to Channel 4 head office, Russell's done something despicable.
Russell BrandMy brand is a demography-breaker. It speaks to all homemakers and women from all walks of life and all across society.
Sandra Lee[Economists' advice] is something like patent medicine - people know it is largely manufactured by quacks and that a good percentage of the time it won't work, but they continue to buy the brand whose flavor they like.
Barbara BergmannBut in the right-wing media, they do have a right-wing bias. And they also have an agenda. So their agenda is: we're an adjunct of the Republican Party, and we're going push that agenda every day, and, as you say, brand these stories that help further the right-wing cause.
Al FrankenElvis Costello had a brand new bag. He was a musician, but he knew all about the attitude part of it.
Nick LoweMy TV show had been cancelled; nothing else had gone anywhere; some alliances I had made petered out and nothing came of them and I was looking at a long, long year ahead of me in which there was no work on the horizon, the phone wasn't ringing. I had two kids, one of them a brand-new baby, and I didn't know if I would be able to keep my house.
Tom HanksMaking the logo twice the size is often a good thing to do, because most advertisements are deficient in brand identification. Showing the clients' faces is also a better stratagem than it may sound, because the public is more interested in personalities than in corporations. Some clients can be projected as human symbols of their own products.
David OgilvyWhat's the worst, is when people clearly haven't researched you. One time an interviewer asked me if I do a lot of plays. I'm like, yeah. Have you Googled me? There's this thing called Google, and you can ask Google that question. Then you could come to me with informed questions that didn't make me feel like I am brand new to the world.
Laura BenantiMarketers know - no matter how deep the emotional connection or brand loyalty - when a product does not perform, rational thought overtakes emotion, and most consumers make a new choice.
Mark McKinnonI don't have a crystal ball, but if you can ever put yourself in a situation where you are indispensable - where you aren't part of what looks like a fad, but you actually are a company, a brand that people trust and go to - at this point, you could put some of the mainstays of tech on anything, right?
Alexis OhanianA brand is a living entity-and it is enriched or undermined cumulatively over time, the product of a thousand small gestures.
Michael EisnerWhat would be a perfect day for me? I'd like to fly the Millennium Falcon to a small cafรฉ outside of Vienna, and there's a PlayStation 3 or an XBox set up there. The family is there, and there would be brand new Star Wars Lego sets so my seven-year-old and four-year-old would be the happiest people on earth. My wife could get a massage and manicure/pedicure. Oh, and pork is being fed to us all day.
Joel McHaleI admire people who do things that are interesting to them, who don't have a strategy or a master plan or have a brand - I don't care about any of those things.
Anthony BourdainBasically for everything that comes out of Five Four, I've come up with the idea or changed it in some way. I'm also working with Putnam Accessory Group, a private label hat manufacturer. I'm in the process of re-branding a line they have called Chuck. It was mostly hats and bags, but I'm adding apparel and eyewear and whatever I feel like adding to turn it more into a brand. I'm supposed to be working with Pharrell on Billionaire Boys Club, but that's on hold.
Mark McNairyI probably use my chef's knives more than any other tool in the kitchen. I'm not married to a particular brand, because they all work, they all have sharp blades.
Bobby FlaySpending $1 for a brand new house would feel very, very good. Spending $1,000 for a ham sandwich would feel very, very bad. Spending $19,000 for a small family car would feel, well, more or less right. But as with physical pain, fiscal pain can depend on the individual, and everyone has a different threshold.
Jeffrey KlugerPassion and love for a brand and its consumers sustain us. For how can we ever devote our continued highest energy to something if we don't believe in it passionately.
John E. Pepper, Jr.She glanced across to where Tilly and her brand new husband were posing for photographs, Tilly fluttering a fan coquettishly in front of her face. 'Unfortunately I didn't realise there was a French Revolutionary theme.' 'The Marie-Antoinette thing?' said Dexter. 'Well at least we know there'll be cake.
David NichollsHere, too, a brand-new day is beginning. It could be a day like all the others, or it could be a day remarkable enough in many ways to remain in the memory. In either case, for now, for most people, it is a blank sheet of paper.
Haruki MurakamiOne can often trace the sources of a brand personality - here it is the advertising, there the pack, somewhere else some physical element of the product. Of course, the personality is clearest and strongest when all the elements are consistent.
Stephen KingGiving does not just feel good, but it's really, really good for business, and it's good for your personal brand.
Blake MycoskieI love going on book tours because it's an opportunity to connect with the people that matter most to my brand.
Lauren ConradMany people thought that riding for a new team and racing on a brand new bike would be a lot to overcome.
Ricky CarmichaelIf you look at YOURSELF as the brand, then you will understand an intrinsic truth: People judge.
Gene SimmonsBecause many people remembered a time when the Republican Party was not so extreme, and hadn't full grasped how much it had changed, people blamed Obama for his failure to get Republicans to agree with him. That blame coloured so much of how the public saw Obama during his presidency. The public thought he was dealing with a brand of Republican leader that just didn't exist any more.
Jonathan ChaitI love the fact that I work with everything that has to do with the brand, the product, the environment, the online, the architecture, the web design, because I am somebody that loves making things, making experiences, creating things that people love to engage with.
Christopher BaileyI don't think anything I've done with Adidas has been shifted. It's been part of the Pusha T brand, has for sure been organic and natural.
Pusha TYour premium brand had better be delivering something special, or it's not going to get the business.
Warren BuffettA belief in feminism is a belief in personal freedom - the freedom to live a life free of fear of violence, to select a fulfilling career and be compensated fairly, to choose when to start a family, to marry whom you love. I want everyone, regardless of gender, to live a life free of restriction or fear, able to pursue their own personal brand of happiness and fulfillment.
Aisha TylerThe first day of the brand new calendar year is an empowered time to psychologically unwind to mentally find own life charged emotionally with a refined energy & enthusiasm to create a beautiful growth paradigm within the physically defined laws of nature and the rules of the game called life.
AnujBut love is always new. Regardless of whether we love once, twice, or a dozen times in our life, we always face a brand-new situation.
Paulo CoelhoConditioning can be not a big heavy thing. (For instance:) I've got a brand new pair of shoes, by mistake you step on it and you make them muddy and dirty, I'm conditioned to go "Hey, what are you doing?" That's my conditioning, I have a response. So, maybe we have to learn to find the pause before we react, because reaction is our conditioning.
Joseph FiennesEvery employee can affect your company's brand, not just the front-line employees that are paid to talk to your customers.
Tony HsiehWhen I came right out of college I remember someone pulling me aside and telling me how to exactly fit in. How to wear my hair, what clothes I should wear, even how I should talk and wave or not wave or hold my hands. I wish I never had that conversation. It held me back for like two years and it took me a while to learn this myself, but the idea that you are your own brand, and you are your own person.
Alexis Maybank