Quotes About Advertising

According to the estimate of a prominent advertising firm, above 90 per cent, of the earning capacity of the prominent nostrums is represented by their advertising. And all this advertising is based on the well-proven theory of the public's pitiable ignorance and gullibility in the vitally important matter of health.

Keep advertising and advertising will keep you.

Users want relevant content as advertising. As a result, the distinction between advertising and content is going away. All that matters to a user is relevancy.

Several months ago, out of the blue, a company named "Cingular" started sending me bills. I had never heard of Cingular, and I honestly did not know what these bills were for, so I put them in the pile where I keep documents that I intend to scrutinize more carefully later on, after my death. Then I started seeing TV commercials for Cingular, but of course they did not make it clear what Cingular is, because the First Rule of Modern Advertising is: "Never reveal what you are advertising."

Advertising is not intended to brainwash you and make you go out and buy something; that's a real simple-minded way of criticizing it. I think advertising is just designed to make you familiar with this thing, so when you go to the store... Humans like to choose things that are familiar to them; it's just normal human behavior. So I think that when you go to the store, if your brain has been hit enough times with a certain product name, you're more likely, when you're thinking, "Which tennis shoe should I buy?," to say, "Ummm... Nike."

When you think about normal advertising, it's just like, hey, here's a car and, you know, we don't know if you're looking for a car or not. So Google promised that mental state, and then were able to prove that delivering the message at the exact right moment would make someone click on something. So they pioneered the idea that advertising could be profitable on the internet, that a specific, very micromental state could be targeted. And they established the primacy of the click, which has haunted us ever since.

I have always felt the word 'advertising' is either a diminutive or derogatory term that kind of goes with stuff people don't like, and I always felt frustrated because I felt like I was a communication artist or a media artist. The best advertising is one of the art forms of our culture.

I've always been a fan of advertising, I've always been a fan of television, I've loved commercials, I've loved all the jingles, I loved all the stuff

The advent of Google+ and the emergence of the personalized web means this is more true than ever. Brands, and their advertising partners, must wake up to this challenge and define themselves with clarity, consistency and authenticity. Otherwise they just might find themselves shouting in a ghost town.

Experience has taught me that advertisers get the best results when they pay their agency a flat fee. It is unrealistic to expect your agency to be impartial when its vested interest lies wholly in the direction of increasing your commissionable advertising.

The biggest mistake businesses make is advertising before they have become well known.

If you had the opportunity and some talent, there was no way you couldn't progress, because it was an open market. There was the advertising world, and there was the documentary world.

Obviously the commercial news media tries to get you worked up and terrified so you'll buy products that they're advertising.

When I first started writing, I was in advertising at the time, I was doing most of my writing on weekends. I had studied most of the other series heroes and I figured it would be fun for mine to be different and put him in and around water. So I dreamed up Dirk Pitt.

In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials.

Advertising is the art of the tiny. You have to tell a complete a story and deliver a complete message in a very encapsulated form. It disciplines you to cut away extraneous information.

We are pushing hard to find quality advertising clients.

If advertising encourages people to live beyond their means, so does matrimony.

Now with the Internet, a celebrity is fair game, and it's all designed to sell advertising space.

Advertising is the life of trade.

Technology and the Internet have created a new set of relationships. It's changed the social fabric of promotion: advertising, dating. Part of art world judgment, part of it, is based on people's statistics; their measure of financial value: of likes, of popularity. Data and technology are invading the traditional and classic set of criteria.

Advertising signs: they con you into thinking you're the one That can do what's never been done That can win what's never been won Meantime life outside goes on all around you

It is very difficult to have a free, fair and honest press anywhere in the world. In the first place, as a rule, papers are largely supported by advertising, and that immediately gives the advertisers a certain hold over the medium they use.

It takes more than capital to swing business. You've got to have the A. I. D. degree to get by - Advertising, Initiative, and Dynamics.

The thinner a newspaper or magazine is - due to reduced revenue from advertising dollars - the less editorial content because of the standard ad-to-editorial ratio, and the less money there is to support investigative journalism.

Language thus becomes monumental because of the mutations of advertising

I will commend the Democrats for one thing. If they name Keith Ellison as the head of the DNC, then I'll commend them for truth in advertising.

I love the way the American trade magazines never give anybody a bad review because they're afraid the advertising will be taken out. It's so hysterical.

Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.

The only prejudice I've found anywhere in TV is in some advertising agencies, and there isn't so much prejudice as just fear.

As to the idea that advertising motivates people, remember the Edsel.

[Hillary Clinton] spent hundreds of millions of dollars on an advertising - you know, they get Madison Avenue into a room.

Congress should ban advertising that preys upon children, it should stop subsidizing dead-end jobs, it should pass tougher food safety laws, it should protect American workers from serious harm, it should fight against dangerous concentrations of economic power.

Half the money I spend on advertising is wasted; the trouble is I don't know which half.

I don't see a point in advertising my marital status when men don't. Completely ridiculous.

Drug companies spend more on advertising and marketing than on research, more on research on lifestyle drugs than on life saving drugs, and almost nothing on diseases that affect developing countries only. This is not surprising. Poor people cannot afford drugs, and drug companies make investments that yield the highest returns.

I saw on HBO they were advertising a boxing match "It's a fight to the finish". That's a good place to end.

I think as consumers Europeans are a lot more artist loyal irrespective of the genre of music or the type of project or the collaborative effort, and Americans are more media-loyal, because they need to be fed that media to know what's going on, because we're so inundated with promotion and marketing and everything that's going on - advertising.

As advertising always convinces the sponsor even more than the public, the scientists have become sold, and remain sold, on the idea that they have the key to the Absolute, and that nothing will do for Mr. Average Citizen but to stuff himself full of electrons.

Society drives people crazy with lust and calls it advertising.

I love going somewhere like Japan where you can't understand a word of the advertising - you just see it for its aesthetic beauty, without feeling that you're being sold something.

I can't stand callow amateurs who aren't sufficiently interested in the craft of advertising to assume the posture of students.

Fifteen Minutes of Notoriety Beats the Best Advertising Money Can Buy

Communication has always been at the service of power. Michelangelo painted the Sistine Chapel for the Pope. Is it not an advertisement for the Church? I try to make the best pictures I can and sometimes they are used in advertising campaigns.

Both life-planning and the adoption of lifestyle options become (in principle) integrated with bodily regimes. It would be quite short-sighted to see this phenomenon only in terms of changing ideals of bodily appearance (such as slimness or youthfulness), or as solely brought about by the commodifying influence of advertising. We become responsible for the design of our own bodies, and in a certain sense noted above are forced to do so the more post-traditional the social contexts in which we move.

One the one hand, our economists treat human beings as rational actors making choices to maximize their own economic benefit. On the other hand, the same companies that hire those economists also pay for advertising campaigns that use the raw materials of myth and magic to encourage people to act against their own best interests, whether it's a matter of buying overpriced fizzy sugar water or the much more serious matter of continuing to support the unthinking pursuit of business as usual in the teeth of approaching disaster.

The advertising world had space men in it before spacemen existed.

Who are the advertising men kidding, besides the European tourist? Between the tired, sad, gentle faces of the subway riders and the grinning Holy Families of the Ad-Mass, there exists no possibility of even a wishful identification.