Quotes About Advertising

In contemporary society, advertising is everywhere. We cannot walk down the street, shop, watch television, go through our mail, log on to the Internet, read a newspaper or take a train without encountering it. Whether we are alone, with our friends or family, or in a crowd, advertising is always with us, if only on the label of something we are using.

You know when you see an advertisement for a casino, and they have a picture of a guy winning money? That's false advertising, because that happens the least. That's like if you're advertising a hamburger, they could show a guy choking. "This is what happened once."

The general advertisers and their agencies know almost nothing for sure, because they cannot measure the results of their advertising. They worship at the altar of creativity, which really means 'originality': The most dangerous word in the lexicon of advertising

I have to admit I've always had quite a complex relationship with modeling and with the idea of advertising: not always knowing what I'm advertising and selling.

People who know nothing about advertising, nothing about pharmaceuticals, and nothing about economics have been loudly proclaiming that the drug companies spend too much on advertising - and demanding that the government pass laws based on their ignorance.

I do think the best thing for companies like Google and Facebook, if they are afraid of this ethical trap of advertising, is they should start letting people pay who want to pay and avoid some of the advertising.

If you ever have the good fortune to create a great advertising campaign, you will soon see another agency steal it. This is irritating, but don't let it worry you; nobody has ever built a brand by imitating somebody else's advertising.

Nothing kills a bad product faster than good advertising.

I believe that life is hard. That we all are going to walk through things that are hard and challenging, and yet advertising wants us to believe that it's all easy.

If you had the opportunity and some talent, there was no way you couldn't progress, because it was an open market. There was the advertising world, and there was the documentary world.

Advertising agencies primary goal is to advertise and sell themselves to the client. Selling the product to the public comes second.

I've been saying for years that page view-based advertising is a corrupting force.

Advertising is the voice of capital. We need to do whatever we can to limit capitalist propaganda, regulate it, minimize it, and perhaps even eliminate it. The fight against hyper-commercialism becomes especially pronounced in the era of digital communications.

Illustrators are usually illustrating something big or commercial if not outright advertising. It's a form of prostitution, but that's cool because we don't have any moral hang-up about it.

One of the big no-nos in cyberspace is that you do not go into a social activity, a chat group or something like that, and start advertising or selling things. This etiquette rule is an attempt to separate one's social life, which should be pure enjoyment and relaxation, from the pressures of work.

You can fool all the people all the time if the advertising is right and the budget is big enough.

I don't have many expenses as a college student (mostly food) so I'm able to put advertising revenue right back into the production of new videos.

Regardless of past aspirations, this is the right time to be focusing on services for two specific reasons The increasing ubiquity of broadband has made it viable, and the proven economics of the advertising model has made it profitable.

Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something that will inform and serve the consumer, and be sure you're saying it like it's never been said before.

I've written books on advertising-cheque books.

Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a march on them if they stopped.

Marmite - like that other little black-jar job, Bovril - is so much a Mark 1 staple-of-Empire brand, so much part of the Edwardian world of enamel advertising signs, the history of grin-and-bear-it industrial food.

You have more and more people coming into the tent with the creative guys [on Hollywood films]. You have marketing and concept testers, advertising people. What you find gets the high numbers is easily appealing subjects: a baby, a big broad joke, a high concept. Everything is tested. The effect is to lessen the gamble, but in fact you destroy a writer's confidence and creativity once so many people are invited into the tent.

The point is, this is what happens when advertising and data collection is the dominant business mode. We are encouraged to be compulsive. It's not that we're terrible addicts who need to go to an AA meeting and get off our gadgets.

Working with Joe [Kosinski], definitely. I loved working with Joe. For a guy who doesn't really come from the fiction world - he comes from advertising and architecture - he's extremely easy-going and very calm. He's extremely detailed, but a very generous and fun director to work with. He really encouraged me to find the fun in the part and to have fun with it.

The Department of Education should not be producing paid political advertising for the president, it should be helping us to produce smarter students.

If you want to know what's really going on in a society or ideology, follow the money. If money is flowing to advertising instead of musicians, journalists, and artists, then a society is more concerned with manipulation than truth or beauty.

More than anyone else, Adolf Hitler completely understood the union between government propaganda and between - and advertising, that they were in some ways the same thing.

Advertising as the printed form of selling would seem . . . ultimately to be justified in so far as it serves as a means of increasing legitimate human wants, as an agency of fair and economic competition in the distribution of goods, and as a stimulant to social progress.

Unless you're willing to fight and refight the same battles until you go blue in the face, drive the people you work with nuts going over every detail to make certain you've got it right, and then take hit after unfair hit accusing you of bias, there's no use even trying. You have to love it, and I do. You just hope it strikes a spark somewhere in the critical mass of public opinion and helps some people to resist further the seductions of political and corporate advertising.

Somebody says, 'Do a Tom Bodett, a folksy kind of thing,' and it sounds like something out of 'Hee Haw,' very insulting. They turn wry humor into disparaging sarcasm, and you get what amounts to insulting advertising.

[Two of the most unpopular presidential candidates selected by the two parties in history] indicates that there is a lot of cynicism out there. It indicates that the corrosive nature of everything from talk radio to fake news to negative advertising has made people lack confidence in a lot of our existing institutions.

I have turned down so many major advertising bids because I think either the time isn't right or I'm not.

Advertising has done more to cause the social unrest of the 20th century than any other single factor.

Local brands evoke national pride, are seen as less profit-oriented, and are often formed on deep local insights. But quality worries persist, innovation is questioned, the information can be woefully inadequate, they are sometimes seen to be opaque and their advertising is clearly recognised as not being of a global standard. For local brands, quality, innovation and transparency are critical hills to climb.

Advertising is what you do when you can't go see somebody. That's all it is.

There are really very few economies of scale in centralising or standardising advertising.

School is the advertising agency which makes you believe that you need the society as it is.

The growth of The Body Shop is testimony to the fact that you don't need to waste money on costly advertising campaigns to be successful. Instead, we've always relied on word of mouth and stories.

All right, you great git, you've asked for it. I'll cover the world in Tastee-Freez and Wimpy Burgers. I'll fill it with concrete runways, motorways, aircraft, television, automobiles, advertising, plastic flowers, frozen food and supersonic bangs. I'll make it so noisy and disgusting that even you'll be ashamed of yourself! No wonder you've so few friends; you're unbelievable!

I'm slightly ambivalent to the whole relationship between the whole advertising world and music. I think sometimes it works and sometimes it's a really bad mismatch. I think on this occasion its fine because the iPod is like your own mini-library and that can't be a bad thing. It promotes eclecticism and that's very much what we are about so it's a good relationship.

As the mainstream media has become increasingly dependent on advertising revenues for support, it has become an anti-democratic force in society.

Every time I surrender to stress, aren’t I advertising the unreliability of God?

Advertising produces familiarity which produces sales

It seems to me probable that of all our economic life the element on which we are inclined to place too low an estimate is advertising.

I have raced against the clock since I went into advertising at the age of eighteen.

It's great when you can bait and switch people - and I don't mean that in a negative way, I mean that in truth. If we were advertising this movie as a very serious indictment about the hunt for war criminals, and it's a very dark drama, it would probably get great reviews, but people would stay away from it because no one wants to be lectured.

News represents another form of advertising, not liberal propaganda.