Quotes About Advertising

Advertising holding companies used to boast about their share of the advertising market. Now they are proud of how much of their business is not in advertising.

The Holy Grail of advertising has always been advertisement that people want to watch, which occasionally happens. You know, the Super Bowl, people sit there and watch the advertisements. Some print advertising is very beautiful.

I think of Google as a set of overlapping things. It's a consumer platform, consumer phenomenon of which search is its fundamental activity, but there are many other things you can do than search... I think of Google as an advertising company who services the broader advertising industry in the ways that you know.

I always loved advertising. If I hadn't been in fashion, I'd have been in advertising.

The forced influence of advertising has given us completely useless TV. You don't want that on the Net. But most on-line information providers need to attract advertising - which slows download times and clutters the screen with windows.

Why, I ask, isn't it possible that advertising as a whole is a fantastic fraud, presenting an image of America taken seriously by no one, least of all by the advertising men who create it?

People love advertising in particular but they hate advertising in general.

People have romantic notions about television. In the highest realms they think it's some sort of art medium, and it's not. Others think it's an entertainment medium, it's not that either. It's an advertising medium. It's a method to deliver advertising like a cigarette is a method to deliver nicotine.

Yes, there may be some convergence to what you see on a screen that's different from the way you will experience a magazine in your hand, but there are lots of ways you can signal differences. Where native advertising and these other things get tricky is when the consumer can't tell the difference between edit and advertising.

Advertising will get more and more targeted until it disappears, because perfectly targeted advertising is just information.

Of course, there is some truth in advertising. There's yeast in bread, but you can't make bread with yeast alone. Truth in advertising is like leaven, which a woman hid in three measures of meal. It provides a suitable quantity of gas, with which to blow out a mass of crude misrepresentation into a form that the public can swallow.

Advertising is a symbol-manipulating occupation

Experience has taught me that advertisers get the best results when they pay their agency a flat fee. It is unrealistic to expect your agency to be impartial when its vested interest lies wholly in the direction of increasing your commissionable advertising.

Advertising is, actually, a simple phenomenon in terms of economics. It is merely a substitute for a personal sales force - an extension, if you will, of the merchant who cries aloud his wares.

Advertising reaches out to touch the fantasy part of people's lives. And you know, most people's fantasies are pretty sad.

The more we think we're not affected by media - stereotypes, advertising - the more potential those forms of media have.

Early on in my career, when I was working at an advertising agency, I went to a very senior-level meeting and I distinctly remember the inside of the boardroom: every single seat was occupied by a man. In that moment, I made a private promise to myself that I would do everything in my power to bring more diversity to these rooms where leaders gathered and decisions were made. As my career unfolded and I worked on a wide range of clients and gained experience across lots of different industries, the businesses I enjoyed the most where those that focused on women.

Just advertising departments with legs and high heels.

In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials.

They wouldn't play my records on American radio because I had spiky hair. They said, 'Punk rock doesn't sell advertising, it won't make any money.'

You can fool all the people all the time if the advertising is right and the budget is big enough.

I don't have many expenses as a college student (mostly food) so I'm able to put advertising revenue right back into the production of new videos.

Advertising. I'd definitely like to try that. In fact, it was a genuine second choice career-wise. I'd be good at selling stuff - I've got the gift of the gab.

Long hair, short skirts, the girls like this image and try to make money with it. What they wear, how they behave, it's all part of the business. Television and advertising have changed a great many things. In the old days, we used to make our money on the course. Now your market value is decided elsewhere.

I do not regard advertising as entertainment or an art form, but as a medium of information.

Regardless of past aspirations, this is the right time to be focusing on services for two specific reasons The increasing ubiquity of broadband has made it viable, and the proven economics of the advertising model has made it profitable.

People say that it was degrading for an Olympic champion to run against a horse, but what was I supposed to do? I had four gold medals, but you can't eat four gold medals. There was no television, no big advertising, no endorsements then. Not for a black man, anyway.

I went through six years of battles on health care because I didn't have $100 million worth of advertising saying how it would never work.

I honestly believe that advertising is the most fun you can have with your clothes on.

The point is, this is what happens when advertising and data collection is the dominant business mode. We are encouraged to be compulsive. It's not that we're terrible addicts who need to go to an AA meeting and get off our gadgets.

The Department of Education should not be producing paid political advertising for the president, it should be helping us to produce smarter students.

If you use your money to create exceptional products and services, you won't need to spend it on advertising.

TOMS didn't have to focus on advertising, but on giving in a way that's sustainable.

Poetry is a street fighter. It has sharp elbows. It can look after itself. Poetry can't be used for manipulation; it's why you never see good poetry in advertising.

Instant communication is not communication at all but merely a frantic, trivial, nerve-wracking bombardment of cliches, threats, fads, fashions, gibberish and advertising.

I've had some wonderful ideas for getting the dominating going. I've got some extremely subtle advertising slogans that should get the public behind us. Things like "Vote for EL Wisty and lovely nude ladies will come and dance with you." It's a complete lie, of course, but you can't afford to be too scrupulous if you're going to dominate the world.

What is the problem with the advertising industry is they're still, for me, what I call in Africa is the colonial mind of white men, because the black person or the other colour is out of the line. They're not good for this sort of purpose.

Artists know that you can take an advertising sign and make something joyful with it. It's sometimes hard for people who don’t make things to understand labor and joy and attention and whimsy.

Advertising is the fuel of enterprise.

Arrogance needs advertising, confidence speaks for itself.

Advertising has done more to cause the social unrest of the 20th century than any other single factor.

Look, I went into journalism to do journalism, not advertising.

A tremendous amount of the entrepreneurial initiative, if you want to call it that, comes from the dynamic state sector on which most of the economy relies to socialize costs and risks and privatize eventual profit. And that's achieved by, if you like, advertising.

Nowadays it is the fashion to pretend that no single individual is ever responsible for a successful advertising campaign. This emphasis on "teamwork" is bunkum - a conspiracy of the mediocre majority.

A lot of people will say, "what's Facebook's business model?" I always find that a kind of funny question. Our business model is out there, which is: we monetize largely through advertising and a little bit through the gift revenue, the virtual gifts we have on our site. I think those continue to be the most promising avenues going forward.

Every time I surrender to stress, aren’t I advertising the unreliability of God?

Mass consumption, advertising, and mass art are a corporate Frankenstein; while they reinforce the system, they also undermine it.

So that’s our approach. Very simple, and we’re really shooting for Museum of Modern Art quality. The way we’re running the company, the product design, the advertising, it all comes down to this: Let’s make it simple. Really simple.” Apple’s design mantra would remain the one featured on its first brochure: “Simplicity is the ultimate sophistication.