Popular quotes about Marketing! Wisdom and inspiration are here! | page 13
Networking is marketing. Marketing yourself, marketing your uniqueness, marketing what you stand for.
Christine Comaford-LynchOne thing the humanitarian world doesn't do well is marketing. As a journalist, I get pitched every day by companies that have new products. Meanwhile, you have issues like clean water, literacy for girls, female empowerment. People flinch at the idea of marketing these because marketing sounds like something only companies do.
Nicholas D. KristofIf you could distill this down to a single principle its that the best marketers in the world know MARKETS first and foremost, and secondly they're students of MARKETING. It's more important to know a MARKET than to know MARKETING, and I teach people MARKETING! And so, as far as this seminar is concerned, it's all about knowing a market, and it's so thorough that even if you don't have personal experience in that market you can still go into it and find out, what are the things that people will pay money for!
Perry MarshallContent marketing is more than a buzzword. It is the hottest trend in marketing because it is the biggest gap between what buyers want and brands produce.
Michael BrennerThe Encyclopedia Galactica defines a robot as a mechanical apparatus designed to do the work of a man. The marketing division of the Sirius Cybernetics Corporation defines a robot as "Your Plastic Pal Who's Fun to Be With. The Hitchhiker's Guide to the Galaxy defines the marketing devision of the Sirius Cybernetic Corporation as "a bunch of mindless jerks who'll be the first against the wall when the revolution comes.
Douglas AdamsMarketing is the way your people answer the phone, the typesetting on your bills and your return policy.
Seth GodinWhile the romance genre has expanded so much over the years, in an odd way it's also narrowed, with too many people trying to stick stories into tight, well-defined marketing niches. It can, admittedly, be a tricky balancing act, but I believe the key is to be able to step back and take a long hard look at what you do well, what makes your work different from other writers, what feels the most natural to you when you're writing.
JoAnn RossNetwork marketing is based purely on relationship selling, which is the state of the art in selling today. Small and large companies throughout the country and the world are realizing that individuals selling to their friends and associates is the future of sales, because the critical element in buying is trust.
Brian TracyIf you think your organization needs a bigger marketing budget, maybe you just need to be less average instead.
Seth GodinI just believe that the cost of marketing is going to increase and the cost of delivery is going to decrease as the Net gets stronger and mass media gets weaker.
Joichi ItoThe gym and the treadmill is a good idea. But the problem is we spend so much effort in marketing messaging, deluding people into thinking if you get on your treadmill or you go to the gym, that's what you need. People who join a gym, the vast majority of them have quit within nine months and almost all of them have quit within two years. So if it's a longevity strategy, does not work.
Dan BuettnerWell I think the problem is, is that...what people don't realize is they're gonna get away from the people that they're marketing with now. They're tryna change everything about the format of the NBA, the imaging and everything. This is more about control you know what I'm saying? This has nothing to do with clothing. This is a control issue.
Bun BMarketing yourself to a new person often involves being charismatic, clever and quick-but most jobs and most relationships are about being consistent, persistent and brave.
Seth GodinDonald Trump's a businessman, he's a very successful businessman. I think he's a marketing genius.
Doug Ford, Jr.The art of automobile design has progressed, until today it is regarded as one of the most important factors in the marketing of the automobile.
Harley EarlMy theory on genre is that while there are people out there who believe that genre tells people what to read, actually I believe that genre exists as a marketing tool to tell you what to avoid.
Neil GaimanPeople really do want simpler, cleaner food, but this isn't about marketing, it's about delivering.
Ronald M. ShaichโWhat color is a chameleon placed on a mirror? ... The chameleon responding to its own shifting image is an apt analog of the human world of fashion. Taken as a whole, what are fads but the response of a hive mind to its own reflection? In a 21st-century society wired into instantaneous networks, marketing is the mirror; the collective consumer is the chameleon.
Kevin Kelly[DJ Ill Will] already knew I had the music talent prior to meeting him in person, I guess when he met me face to face he saw the potential on a marketing level and believed in the music I could create to back it up so we teamed up and the rest is history.
Kid InkI'm working on a mixtape called I Made Hip-Hop Smile. It's going to be a free online mixtape. I think it's going to get some crazy buzz. We have a few marketing campaigns, that I think are going to make it pull through.
SonRealOf all the entrepreneurial opportunities available today, one of the most important is direct selling, also called network marketing.
Paul Zane PilzerThe marketing of homosexuality has an agenda, and that is to repopulate their population by recruiting the children of homosexuals.
Gordon KlingenschmittBrands' use of social media is not a matter of yes or no. It is simply a matter of how and when. The next generation of consumers will expect their brands to always be available, providing interactive experiences and bringing value to our lives by taking advantage of social media tools in their marketing communications
Martin LindstromThe Rock and Roll Hall of Fame is marketing. You've got a bunch of faceless people in a back room who trademark a name that sounds very official. Well, if you had thought of it first, you would have been the Rock and Roll Hall of Fame.
Paul StanleyThe true axis of evil in America is the brilliance of our marketing combined with the stupidity of our people.
Bill MaherMy primary early interest was in marketing and my aim was to improve its theories, methods and tools. Early on I pressed companies to adopt a consumer orientation and to be in the value creation business. I didn't pay much attention to the social responsibilities of business until later. Now I am pressing companies to address the triple bottom line: people, the planet, and profits. I found that companies were too much into short term profit maximization and they needed to invest more in sustainability thinking.
Philip KotlerThe good thing about the studio is that, when the movie comes out, they will put their marketing and their money behind it, which isn't necessarily true with indie movies, just by the nature of it being an independent film.
Jamie LindenIf you are for a long time at the top you've basically achieved everything you wanted to. Then the ball's breaking stuff starts to be too much: it's not what you do in the car, it's what you do outside the car - the press conferences, the interviews, the sponsorship commitments, the marketing appearances - that sadly go up to a level that the whole package, including the risks you take, the workload you do to get the car to work and for you to be quick in the races, it becomes too much.
Niki LaudaMarketing is a very good thing, but it shouldn't control everything. It should be the tool, not that which dictates.
Nicolas RoegIn Cuba, taking into account the long fight for our independence and sovereignty, we will defend the one-party system in the face of the games, demagogy and the marketing of politics.
Raul CastroPeople just jump right to, 'We're going to create this really cool thing and put it out there and people are going to magically find it.' You have to market your marketing.
C.C. ChapmanRun away from laziness; work hard. Touch intuition and listen to the heart, not marketing directors. Dream.
Alber ElbazAs a writer who happens to be a woman, I am constantly devalued - even by other writers who happen to be women - simply because of a marketing decision. Am I truly less talented, less audacious, less erudite, less brave than my more quote-unquote literary colleagues?
Jillian MedoffPeople don't know what they want until you show it to them. That's why I never rely on marketing research. Our task is to read things that are not yet on the page.
Steve Jobs