Popular quotes about Customer! Wisdom and inspiration are here!
Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.
Seth GodinWe grow by letting the customer tell us. So when the customer tells us that they're frustrated, that they just got their catalogue and we're already out of a product they wanted, then it tells me that we're not making enough. We let the customer tell us instead of creating an artificial demand for our products. Any time you're making products that people don't need, you're at the mercy of the economy, you're at the mercy of whatever is going on. So we tried to avoid that situation.
Yvon ChouinardThe Customer isn't always right. Sometimes the customer is an a**hole. That's the first rule of retail.
Kelly LinkThe most customer-centric organizations can answer any question by deciding what's best for the customer, without ever having to ask.
Aaron LevieThe best customer service is if the customer doesn't need to call you, doesn't need to talk to you. It just works.
Jeff BezosSales is the most important aspect of a company, which in turn is about how well you treat your customer and stay ahead of your customer's requirements.
Mark CubanThe customer is always right' may have become a standard motto in the world of business, but the idea that 'the audience is always right,' has yet to make much of an impression on the world of presentation, even though for the duration of the presentation at least, the audience is the speaker's only customer.
Max AtkinsonIf your users have many questions, it's a failure of your primary site design. It becomes not so much customer support, as much as customer complaints.
Jakob NielsenMarketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.
Philip KotlerRemember,' she'd tell her staff, 'every customer wants to feel like a princess, and princesses are selfish and overbearing.
Margaret AtwoodA customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him.
Mahatma GandhiExceed your customer's expectations. If you do, they'll come back over and over. Give them what they want - and a little more.
Sam WaltonI'm starting to believe that part of the solution regarding the devices is that they have a role to play in engaging the customer and keeping our product in front of them during the pre-show. They certainly have a role to play in ticket sales. Inside the movie auditorium, though, during the feature presenation there's no place for them. Every single weekend two out of the top three reasons people contact us are: somebody's being disruptive, with a device most of the time, or a dirty bathroom.
Gerry LopezKeep the customer actively involved throughout your presentation, and watch your results improve.
Harvey MackayCustomer service is just a day-in, day-out ongoing, never-ending, unremitting, persevering, compassionate, type of activity.
Leon GormanTomorrow when you come to work, if it doesn't make the customer happy, move the business forward, and save us money - don't do it.
Reed HastingsHonesty was a tough customer... Once you started allowing yourself some honesty, it couldn't easily be contained or limited to one part of your life. It was like poison ivy or a bossy houseguest. Once it was there, you couldn't tell it what to do. You had to really fight to keep it from taking over.
Ann BrasharesAs a customer service representative; it is hard to deal with people who has an attitude when I pick up the phone.
Jon JonesThe customer is usually wrong, but statistics indicate that it doesn't pay to tell him so
Aleister CrowleyI don't want to be on the other side of the table from the customer. I was never selling anything that I didn't believe in myself or use myself.
Warren BuffettThe first time formal customer research is done, executives frequently are surprised by the sizeable percentage of customers who defect for service-related reasons.
Leonard L. BerryBut the customer is the final, final filter. What survives the whole process is what people wear. I'm not interested in making clothes that end up in some dusty museum.
Marc JacobsIn fact, I believe the first companies that make an effort to develop an authentic, transparent, and meaningful social contract with their fans and customers will turn out to be the ones that are the most successful in the future. While brands that refuse to make the effort will lose stature and customer loyalty.
Simon MainwaringThe purpose of a business is to create and keep a customer. All business activities must be focused on this central purpose.
Brian TracyIn the world of Internet Customer Service, it's important to remember your competitor is only one mouse click away.
Douglas A. Warner IIIMarketing is not only much broader than selling, it is not a specialized activity at all. It encompasses the entire business. It is the whole business seen from the point of view of its final result, that is, from the customer's point of view.
Peter DruckerTruly world-class firms are always examining their business processes and continuously seeking solutions to improve in key areas, such as lead time reduction, cost cutting, exceeding customer expectations, streamlining processes, shortening time to market for new products, and managing the global operation.
Daniel BaldwinI always say this to the young chefs and mean it: The customer is excited, he says you are an artist, but we are not, just craftspeople with a little talent. If the chef is an artist, he doesnโt succeed. Why? Because he is inspired today but not tomorrow. We cannot do that.
Andre SoltnerThe Malcolm Baldrige National Quality Award, which highlights customer satisfaction, workforce empowerment, and increased productivity, has come to symbolize America's commitment to excellence.
William J. ClintonAt the start of any program, asking questions is the most important part of the process. If you get [the customer's] requirements wrong, then you don't have a successful product.
Joe SutterMany corporate leaders and employees have the right intentions, but it can be overwhelming when you consider how everything is affected from leadership styles, to organizational structure, to employee engagement, to customer service an marketplace.
Simon MainwaringI think the most important thing that a company can do, not just in the customer space but the employee space, is to be completely open and completely honest. Don't pretend that you're doing something that you can not do. There's an old saying in Silicon Valley, "It's not a bug. It's a feature."
Paul SaffoClear content, simple navigation and answers to customer questions have the biggest impact on business value. Advanced technology matters much less.
Jakob NielsenI genuinely believe that any business can create a competitive advantage through giving outstanding customer care.
Gary VaynerchukCode-sharing, alliances, and connections are all about "how do we screw the poor customer for more money?"
Michael O'LearyIt's still so rare for anyone to be personally acknowledged by a brand that the impact of such a simple, polite gesture on a customer's buying habits could be huge.
Gary Vaynerchuk