Quotes About Marketing

Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing.

Content marketing is the only marketing left

I worked for Jeff Kelin. He was a marketing genius before his time. Coupons, car rebates and the value meal (as we know it today) all came from his marketing genius. At 19 years old, I had two jobs, one with Andy Warhol, and the second with Jeff Kelin.

I want to change how women think of and feel about marketing. It not only helps women get the results they want, but marketing brings out our best human attributes: true listening, compassion, honesty, and a spirit of service.

I'm going to be bringing people into the public diplomacy function of the department who are going to change from just selling us in the old USIA way to really branding foreign policy, branding the department, marketing the department, marketing American values to the world and not just putting out pamphlets.

I was always curious why certain marketing worked and some marketing did not.

The Internet is going to change marketing before it changes almost anything else, and old marketing will die in its path.

Network marketing itself is always one-on-one. It's also called relationship marketing. You can't recruit en masse through thousands of e-mails.

Though some still see the Internet, for example, as a democratic structure for international individual expression, it is more realistic to recognize it as only the latest technological vehicle to be turned, sooner or later, to corporate advantage - for advertising, marketing and general corporate aggrandizement.

Yes, the investor is often his own worst enemy. Yes, the marketing colossus known as the mutual fund industry provides the weaponry which enables investors to indulge their suicidal instincts. No, the fund industry was hardly an innocent bystander in the market boom and the subsequent carnage. "We have met the enemy and he is us"... all of us.

I got really tired of metal music. How do you pick what's good to sell when you're not totally into what you're listening to and marketing?

Book marketing is a skill: it takes knowledge, effort, and persistence to really be successful.

I'm not a big fan of overt marketing. I'd much rather just put things out there for people to see. I'm just putting it out there for people to see. If people think this is cool, I'm hoping they'll tell their friends.

Your work gets destroyed by dumb people and it gets enhanced by smart people and it really doesn't have anything to do with marketing.

I didn't have anything to do with selecting IFC. I don't have anything to do with distribution, or business, or marketing, but think it's a good choice by Graham, and perfect for London Boulevard. It gets the picture straight into a dialog with the public, and it doesn't set the sights too high. They're very hip at IFC, and they get the film. The cineplex hasn't done film any favors as an art form.

We Experiment Endlessly, With New Products, New Methods, New Companies And New Marketing. A Successful Business The Emphasis Is On Experiment And Development, Ideas Are The Lifeblood Of Business.

Micro-Content + Community Management = Effective Social Media Marketing

Kids books Grownup books That's just marketing. Books are books.

I think a lot of people overlook the importance of the menu as a marketing tool and a way of communicating to the customer what the ambition of their restaurant is. Not only the typeface and the design, but what is it printed on? Is it cheap-looking? Is it the right kind of paper for that restaurant?

People are in such a hurry to launch their product or business that they seldom look at marketing from a bird's eye view and they don't create a systematic plan.

Real content marketing isn’t repurposed advertising, it is making something worth talking about.

There's been too much attention on marketing. Can't we just talk about the paintings?

I have become a marketing tool and I feel very uncomfortable with that. There's no space for me to express myself.

You have more and more people coming into the tent with the creative guys [on Hollywood films]. You have marketing and concept testers, advertising people. What you find gets the high numbers is easily appealing subjects: a baby, a big broad joke, a high concept. Everything is tested. The effect is to lessen the gamble, but in fact you destroy a writer's confidence and creativity once so many people are invited into the tent.

Donald Trump's a businessman, he's a very successful businessman. I think he's a marketing genius.

There are three creativities: creativity in technology, in product planning, and in marketing. To have any one of these without the others is self defeating in business.

In school I studied international business and marketing, so I've always been attracted to business.

Google actually relies on our users to help with our marketing. We have a very high percentage of our users who often tell others about our search engine.

There are three objectives for content marketing: reach engagement conversion. Define key metrics for each.

The rules of engagement around building a brand have changed significantly over the past 10 to 15 years. Where companies at one time could spread their message through traditional marketing, consumers now seek an enduring emotional connection with the companies they patronize. The foundation of that connection is the most important characteristic of building a world-class brand: trust. Trust with your people and trust with your customers.

Of all the entrepreneurial opportunities available today, one of the most important is direct selling, also called network marketing.

Actually, I majored in marketing and I have a bachelor of science.

I don't know much about the music business, but for just general advice for someone trying to create things, as simple as this sounds, I think the best thing you can do is constantly try to improve upon your work. Always focus on that first and foremost, and leave everything else (marketing, image) completely secondary. Obviously, easier said than done when you're trying to make a living, but if you can move along those lines and earnestly try to make things that you really enjoy it can only benefit you in the long run.

People don't care what men wear or how they look. Unfortunately for women, the music industry is very visual and objectifying. The objectification of our bodies and using our bodies to sell things needs to change. A lot of this marketing stuff comes from men, so we definitely need more women behind the scenes.

Fast food chains spend a large amount of marketing to get the attention of children. People form their eating habits as children so they try to nurture clients as youngsters.

Marketing to girls constantly presents a hypersexualized idea of girls; they're expected to appear sexy but be cut off from their sexuality.

Marketing is a very good thing, but it shouldn't control everything. It should be the tool, not that which dictates.

In Cuba, taking into account the long fight for our independence and sovereignty, we will defend the one-party system in the face of the games, demagogy and the marketing of politics.

In marketing you must choose between boredom, shouting and seduction. Which do you want?

Content marketing represents the gap between what brands produce and what consumers actually want.

As a writer who happens to be a woman, I am constantly devalued - even by other writers who happen to be women - simply because of a marketing decision. Am I truly less talented, less audacious, less erudite, less brave than my more quote-unquote literary colleagues?

The movie is someone else's art. But it's great marketing for books.

I see "demand creation" as a 20th-century construct that's bound up with advertising. It's an outmoded view of marketing that says, "First, we build a product or service, then we advertise it into people's lives." Embedded this view is the belief that companies control brands. This is a myth. My message all along has been that brands are actually created by customers, not companies. Companies only provide the raw materials - the products, messaging, behaviors - that people use these to create brands.

Don't blame the marketing department. The buck stops with the chief executive.

You will meet people who believe all network marketing opportunities are pyramid schemes. Why spend all your time trying to convince them otherwise when there are legions of people who are open to what you have?

Running a business without marketing will kill it.

Perhaps the most important contribution to me being centered in the midst of this chaos is my daughter, Krystal Ann. I am very lucky because she works with me and is responsible for many aspects of the business on the marketing side of my career. This allows us to travel together and experience life on the road, seeing the world. Having family with me is very important and grounding.

But, the thing is, since I always had my own little shop and direct access to the public, I've been able to build up a technique without marketing people ever telling me what the public wants.