Part of why you love your parents is because they loved you first. Brands need to do that.
Gary VaynerchukI genuinely believe that any business can create a competitive advantage through giving outstanding customer care.
Gary VaynerchukI think being born in Belarus, coming here with nothing, my parents working every minute - that instilled a huge competitive advantage, a chip on my shoulder, a work ethic. Immigrants win a lot and they win a lot because of a couple core things.
Gary VaynerchukIf you do not care about your end user immensely, especially in the next few years, your brand will die.
Gary VaynerchukI find it fascinating that a lot of business books that do well are from people who've never made any money in business.
Gary VaynerchukVaynerMedia filters the world how humans interact. This is how people are going to make buying decisions.
Gary VaynerchukYour story isn't powerful enough if all it does is lead the horse to water; it has to inspire the horse to drink, too. On social media, the only story that can achieve that goal is one told with native content.
Gary VaynerchukI am wired like a CEO and care a great deal about the bottom line, but I care about my customers even more than that. That's always been my competitive advantage.
Gary Vaynerchuk2006, I started 'WineLibrary TV.' To build 'WineLibrary TV,' I started using Facebook, Tumblr, and Twitter in 2008.
Gary VaynerchukIt's about stories. If I can tell the story to America, whether it's Riesling or a boxer from Harlem, it will sell. I know on my gravestone it's going to be, 'Storyteller.'
Gary VaynerchukI'm pretty good at sticking to what I know. You don't see me social commentating on health-care or presidential debates. I talk about what I know because I'm petrified of being wrong.
Gary VaynerchukSomeone with less passion and talent and poorer content can totally beat you if they're willing to work longer and harder than you are. Hustle is it.
Gary VaynerchukMy natural inclination to be improv rather than an educated character serves me well.
Gary VaynerchukYou have to respect your parents. They are giving you an at-bat. If you're an entrepreneur and go into the family business, you want to grow fast. Patience is important. But respect the other party... My dad and I pulled it off because we really respect each other.
Gary VaynerchukGreat marketing is all about telling your story in such a way that it compels people to buy what you are selling.
Gary VaynerchukBrands mature over time, like a marriage. The bond you feel with your spouse is different than when you first met each other. Excitement and discovery are replaced by comfort and depth.
Gary VaynerchukAs much as I love crisp, clean whites, there's always a time for rich but balanced Chardonnays with oak, especially at Thanksgiving.
Gary VaynerchukLive your passion. What does that mean, anyway? It means that when you get up for work every morning, every single morning, you are pumped because you get to talk about or work with or do the thing that interests you the most in the world. You don’t live for vacations because you don’t need a break from what you’re doing—working, playing, and relaxing are one and the same. You don’t even pay attention to how many hours you’re working because to you, it’s not really work. You’re making money, but you’d do whatever it is you’re doing for free.
Gary VaynerchukAll your ideas may be solid or even good .. But you have to Actually EXECUTE on them for them to matter.
Gary VaynerchukThe problem is, we’re all using social networks as distribution instead of native platforms to actually tell stories.
Gary VaynerchukDo you know how many companies have wanted me to do an energy drink for them because I named my book 'Crush It!'? It might be fun one day, but right now I think it would undermine the personal brand I've built.
Gary VaynerchukI attract a crowd, not because I'm an extrovert or I'm over the top or I'm oozing with charisma. It's because I care.
Gary VaynerchukYou cannot underestimate the sharpness of people’s BS radar. They can spot a soulless, bureaucratic tactic a million miles away.
Gary VaynerchukLook yourself in the mirror and ask yourself, what do I want to do everyday for the rest of my life. Do that!
Gary VaynerchukIt's very logical: There is proven ROI in doing whatever you can to turn your customers into advocates for your brand or business. The way to create advocates is to offer superior customer service.
Gary VaynerchukMore contact means more sharing of information, gossiping, exchanging, engaging - in short, more word of mouth.
Gary VaynerchukIt's not how many followers you have, it's how many care. It's not width, it's depth. It's not how many impressions you get, it's how much attention you get.
Gary VaynerchukIf there's a problem, we at Wine Library never tell ourselves that once we handle this issue, we'll never have to deal with the person again. We talk to every single person as though we're going to wind up sitting next to that person at his or her mother's house that night for dinner.
Gary VaynerchukAn amazing piece of advice for a lot of kids, 50-year-olds, whoever is listening right now: Saving money is a good strategy. I didn't have stuff, but it was because my parents were saving. They were saving. We didn't get toys. They told us to go outside and paint a rock. It was very, very smart because after seven or eight years, he was able to buy a liquor store of his own in Springfield, New Jersey - Shoppers Discount Liquors. He built up a great business.
Gary VaynerchukI want people to know their palate is a snowflake. We all like different things. Why should we all have the same taste in wines?
Gary VaynerchukIf you talk about Cabernet and Merlot-based value between $10 and $25, I will tell you that Bordeaux is the best value in the world.
Gary VaynerchukWe're sharing things in our lives everyday that we wouldn't have picked up the phone to talk about ten years ago.
Gary VaynerchukThe Loire Valley is grossly underestimated. The prices are fair, and the wines are real.
Gary Vaynerchuk