Simon Sinek Quotes

Taking a job for the cash is not as important as taking a job for the joy.

Good listeners have a huge advantage. For one, when they engage in conversation, they make people 'feel' heard. They 'feel' that someone really understands their wants, needs and desires. And for good reason; a good listener does care to understand.

If you want to be a great leader, remember to treat all people with respect at all times. For one, because you never know when you'll need their help. And two, because it's a sign you respect people, which all great leaders do.

I know if I persist it will pay back in dividends and it always does. What starts to happen is like exercise, the pain goes away. It starts to get easier and the weight starts to get lighter and people start to notice a difference in you and you start to notice a difference in yourself. You find your ability to make decisions is easier; you find you are inspired more often. You find your success increases. You find that your random moments when you're in the flow are no longer random and you can control them. Other people notice the difference.

Words may inspire, but only ACTION creates change. Most of us live our lives by accident - we live life as it happens. Fulfillment comes when we live our lives on purpose.

I look for the hotels that have figured out the comfortable balance - a modern room that is well designed, and really clean sheets.

Of course there are people out there who are helping others find their why. Some are doing a really great job and some are doing a not so great job. I love the fact there are people out there, and consultants out there doing that.

It is like when a player has a slump, we do not trade them, we coach them. It is the same with our employees. The best leaders come to the aid of their people, whose performance is down. Not come down harder on them.

The irony is that the best thing we can do is, well one option, is to quit job we don't like. You don't always have to quit, and quite frankly, option two is to try to help others solve the problem that you are struggling with.

Following takes why. Transactions take what. It has to be real. It has to be the same for writing a book.

The goal of life is not to have our lives mean something to ourselves. The goal of life is to have our lives mean something to others.

Most politicians are not authentic.

Those who fear the new are the ones who have mastered the old.

The goal of business should not be to do business with anyone who simply wants what you have. It should be to focus on the people who believe what you believe. When we are selective about doing business only with those who believe in our WHY, trust emerges.

What good is it to have a belly if there's no fire in it? Wake up, drink your passion, light a match and get to work.

Leadership is not achieved by an individual. Leadership is bestowed by the group.

When you start with why, which decision you make becomes very easy. It is so hard to do when you may suffer a short term loss or you may lose out on some short term gain. But in the long run it's way more powerful and way more stable.

You have to have a patience for exercise. You have to have a patience for college. You have to have a patience for relationships. Once the momentum gets going it takes on a life all of its own.

Good marketing offers us a view of the world. Bad marketing offers us a product to buy.

Leadership is about empowering others to achieve things they did not think possible.

Life changes for the better when we realize that we don't have to know everything and we don't have to pretend we do.

Too many people write books as a calling card.

A great leader will never sacrifice the people for the numbers.

Bad leaders believe that they have to project control at all times.

Leadership is like parenting.

Some people are born good-looking. Some have the gift of gab. And some are lucky enough to be born smarter than the rest of us. Whether we like it or not, Mother Nature does not dole these characteristics out evenly.

Your work is your own private megaphone to tell the world what you believe.

The most effective leaders are actually better at guarding against danger when they acknowledge it that it exists. Cowards, in contrast, cling to the hope that failure will never happen and may be sloppy in the face of danger - not because they don't acknowledge that it exists, but because they are just too afraid of it to look it in the eye.

A company and leaders of the company have the responsibility of the precious lives of all the human beings that work there.

We can teach only if we are willing to learn.

Trust doesn't develop from always doing the right thing. Trust comes from taking responsibility when we do the wrong thing.

Bad leaders care about who is right. Good leaders care about what is right

Pilots, to a large degree, are like salesmen. They have to be confident to be good at their jobs. They have to practice relentlessly and plan out all the scenarios of the things that could happen when they're out there. Nothing is more important than preparation. They are also mighty competitive, both as individuals and as squadrons.

When leaders care less about their people, their people will be careless.

A parent does not do everything for their kid. A parent that does everything for their kid produces a kid with no self-confidence. If our parents fixed everything for us and did not allow us to do anything on our own, or intervened every single time, we would all grow up to be completely dependent. The reason we grow up to be healthy adults is because our parents played this game of giving us responsibility, disciplining us when necessary, letting us try, letting us fail.

The true value of a leader is not measured by the work they do. A leader's true value is measured by the work they inspire others to do.

Look down from as high as possible. Look ahead as far as you can see. Then decide what to do.

Before we can build the world we want to live in, we have to imagine it.

I can't stand those people, speakers in a room, they say this all the time, "If I can just help one person in this room, I've done my job." You have an audience of 500 people and your standard of success is one person? That's terrible. If you help one person in the room, you're an abject failure. You have to change something.

Great leaders and great organizations are good at seeing what most of us can’t see. They are good at giving us things we would never think of asking for.

I don't enjoy eating humble pie; it never tastes good. But I do appreciate it when it happens.

Simple ideas are easier to understand. Ideas that are easier to understand are repeated. Ideas that are repeated change the world.

We should invest in people not ideas. A good idea is often destroyed by bad people and good people can always make a bad idea better.

Republicans are completely befuddled by Obama's 'star power' and don't seem to have a clear or effective strategy to compete.

The primary ingredient for progress is optimism. The unwavering belief that something can be better drives the human race forward.

The future is only scary if we try to avoid it.

Very few people or companies can clearly articulate WHY they do WHAT they do. By WHY I mean your purpose, cause or belief - WHY does your company exist? WHY do you get out of bed every morning? And WHY should anyone care?

Nike doesn't want to make products for everyone - they want to make products for champions.