Work hard to seem infallible and others will work to find our flaws. Admit our shortcomings and others will work to help us be infallible.
Simon SinekTo operate based on conviction and belief requires an acceptance that your actions could get you fired. This is different from pig-headed bravado, and it is different from putting the company at risk.
Simon SinekGreatness is not born from one success. Greatness is born from persevering through the countless failed attempts that preceded.
Simon SinekI cannot tell you on a day to day basis that there's a return on investment. I can tell you if you stick with it, absolutely in a few months things will start to change. It starts to change slowly. Things start to get a little easier. As the momentum builds it becomes bigger and bigger.
Simon SinekOur goals should serve as markers, measurements of the progress we make in pursuit of something greater than ourselves.
Simon SinekMost people think leadership is about being in charge. Most people think leadership is about having all the answers and being the most intelligent person or the most qualified person in the room. The irony is that it is the complete opposite. Leadership is about empowering others to achieve things they did not think possible. Leadership is about pointing in the direction, articulating a vision of the world that does not yet exist. Then asking help from others to insure that vision happens.
Simon SinekI would never find myself or unlikely to find myself in a room where I have a skeptic who brought me in. But I very often am in a situation somebody who's there who didn't invite me was a skeptic. That happens all the time.
Simon SinekWe can't all be good at everything. This is partly the logic behind having a team in the first place, so each role can be filled with the person best suited for that role and together, every job and every strength is covered.
Simon SinekTo spend more money, you have to have more money, but time is fixed and we all have the same amount to spare. How we choose to spend it can make a significant difference on the impact we have in our careers or in the world.
Simon SinekI don't hire any companies or ask any of my friends to write reviews for me on Amazon when I have a book come out so they can drive up my ratings on Amazon. I don't have a publicist.
Simon SinekWe invest in things like the future, like our children, like education. In other words, we invest in things that we understand we will not see an immediate return of investment but everybody knows it will have a positive impact and you can easily measure it over the course of time. Your why is exactly the same thing.
Simon SinekIf you want to achieve anything in this world, you have to get used to the idea that not everyone will like you.
Simon SinekIntelligence looks for what is known to solve problems. Creativity looks for what is unknown to discover possibilities.
Simon SinekLeadership isn't answering the questions others ask. Leadership is asking others to answer their own questions.
Simon SinekWe pursue exercise even though empirically we see no benefit from the energy we're spending and we're hurting. So empirically we should quit. The why is exactly the same thing. You persist even though there are some short-term stresses and even though there is some uncertainty.
Simon SinekHappy employees ensure happy customers. And happy customers ensure happy shareholders—in that order.
Simon SinekI couldn't understand why my productivity went down when I had deliberately made more time available to write. Then I realized it was because I wasn't flying as much.
Simon SinekMost years, if you were to ask me how much I make, the genuine answer is that I have no clue. I usually find out the answer to that question once a year, at tax time, when my accountant tells me.
Simon SinekLeadership is about pointing in the direction, articulating a vision of the world that does not yet exist. Then asking help from others to insure that vision happens.
Simon SinekWe can rationalize anything and easily quit on ourselves. Leadership is refusing to quit on others.
Simon SinekI'd rather play in the major leagues and have some bad games than play consistently good ball in the minors.
Simon SinekWe call them leaders because they go first, because they take the risk before anybody else does, because they will choose to sacrifice so their people will be safe and protected.
Simon SinekA leader's job is not just to get the best out of their people-a leader's job is to make more leaders.
Simon SinekSome see risk as a reason not to try. Some see it as an obstacle to overcome. The risk is the same; to try or not depends on your perspective.
Simon SinekGreat leaders must have two things: a vision of the world that does not yet exist and the ability to communicate that vision clearly.
Simon SinekDon't quit. Never give up trying to build the world you can see, even if others can't see it. Listen to your drum and your drum only. It's the one that makes the sweetest sound.
Simon SinekLeadership is like exercise. Do it everyday, the results take time but you will see them. It's the little things.
Simon SinekThe leader's job is to lead and protect. Not have all the answers, not know everything to do, not to micromanage and tell people what to do or how to do it. A leader's job is to lead and protect. That's their job, and it's the people within the organization - their job is to get the work done.
Simon SinekWhen we can communicate from the inside out, we're talking directly to the part of the brain that controls behavior, and then we allow people to rationalize it with the tangible things we say and do. This is where gut decisions come from.
Simon SinekToo many people write books because they want to be a New York Times best-seller. They want the glory and the fame.
Simon SinekTrue love exists in business. It's when Employee and Employer are amazingly grateful to have each other. We should all have true love at work.
Simon SinekA leader, first and foremost, is human. Only when we have the strength to show our vulnerability can we truly lead.
Simon Sinek