Ron Kaufman Quotes

Let today's strong performance be your starting point for tomorrow.

Compromise in your arguments, not in your expectations.

What does your product really mean to the people who buy it?

If you were a customer, would you come back to buy your products or services?

Testimonials describe what has been, and are a promise of what is to come.

You are the person who determines what you do. That's a big responsibility. Make the most of it.

Industry jargon may not be a language your customer understands.

Only a well-oiled machine runs smoothly.

Let your customers say, 'Well, here I am,' while you say, 'There you are!'.

To see like a customer, be like a customer.

Preparation is good, but customers need results.

If they're going to remember the problem, make sure they remember it fondly.

Are people being the least you expect of them, or the best they expect themselves to be?

Be confident enough to encourage confidence in others.

Let your imagination soar. What you can do for customers is more than you see today.

Your promise means more than the words you use to give it.

The right measure is not how many customers you've got, but how closely you hold them.

Exceeding expectations is where satisfaction ends and loyalty begins.

What you did in the past is how you got to today. What you do today is how you will get to the future.

Even a tiny step is one step closer to where you are going.

Things that are obvious don't need to be talked about. Things that are missing, do.

If you want to be the best, find the best in others.

Never rest on past success. Create something better.

A: Set the pace and rule the race. Seek new ways to differentiate, new ways to surprise and delight your customers.

When customers' expectations change faster than your willingness or ability to serve them, you can be sure they'll be someone else's customers soon.

You can't always hire great service providers, but you can create them.

Plans turn promises into results and dreams into realities.

If you only give back what you get from other people, you're not giving as much as you can.

Reaching out takes nothing more than a smile.

Service is taking action to create value for someone else.

The cutting edge of service is always being honed and polished.

If it's not impossible, you may as well try. If it is impossible, at least you'll find out why.

Double-check your voice mail message. Listen to your on-hold words and music. Write welcoming scripts for your telephone team. Pay attention to the music in your office and lobby areas. Make sure what your customers hear sounds good.

Promise too much and you'll have plenty of room to fail. Promise little and you'll have plenty of room to excel.

The true measure of what you put in, is what's received on the other end.

Making an honest mistake is acceptable. Failing to fix it is not.

First be effective and then be efficient.

When a customer asks what no one else has ever asked, pay close attention.

The first step to delighting your customers is being there when they need you.

What you want to be defines what you become.

Do what's right and you'll never go wrong.

A great leader makes what is visible in their mind, visible to all.

Life is not a solitary activity. Live well by living for others.

You cannot change what has already happened. You can always change the way you respond.

When the customer makes contact, he does not want a quote. He wants a commitment.

Tend your own garden: savor the blossoms, trim the weeds.

Don't wait. Tomorrow may be too late to do the things you can today.

Giving great service requires the right people and the right service tools.